800-CEO-READ Blog: Brainstorming Books from WSJ

May 10, 2005

Brainstorming Books from WSJ

In yesterday's Journal Report, the topic was small business. Included in the coverage was a list of books to help individuals brainstorm new business ideas.

The Innovator's Dilemma by Clayton M. Christensen
The Art of the Long View: Planning for the Future in an Uncertain World by Peter Schwartz
New Business Ventures and the Entrepreneur by Howard H. Stevenson, Michael J. Roberts and Harold Irving Grousbeck
Crossing the Chasm by Geoffery Moore
Startup: A Silicon Valley Adventure by Jerry Kaplan
Good to Great by Jim Collins
Regional Advantage: Culture and Competition in Silicon Valley and Route 128 by Annalee Saxenian

The article also gives some commentary from Jerome Engel, professor at UC-Berkley.

Posted by Todd S. at May 10, 2005 07:31 AM | TrackBack

Comments

Don't forget Jump Start Your Business Brain [http://www.1800ceoread.com/details.asp?productid=1558706429] by Doug Hall of the Eureka! Ranch. The creativity system taught in this book is the best I have seen, and is proven in studies to not only create more ideas, but better ideas as well.

I highly recommend this book!

Posted by: Jason Berberich at May 10, 2005 09:40 AM

I agree Jason, Doug Hall's book is very good.

Posted by: Jack Covert at May 10, 2005 02:35 PM