If you want a guaranteed way to get mentioned on the 800-CEO-READ blog, write a book with examples and anecdotes from outside the United States. Simply Better did a good job with that last year.
Today I am going to point you to Made in China: What Western Managers Can Learn from Trailblazing Chinese Entrepreneurs by Donald Sull with Yong Wang. My first attraction to the book with the idea of learning about how Chinese start-ups get their start. The authors have built the book around some interesting ideas. Here are the main chapter headings:
The real question for you on this book is how many of the companies listed below do you recognize:
That's what I thought. You better pick this book up.
Posted by Todd S. at July 18, 2005 03:02 PM | TrackBack"If you want a guaranteed way to get mentioned on the 800-CEO-READ blog, write a book with examples and anecdotes from outside the United States".
Both books mentioned in your post are HBS Press books, one of your largest clients? Maybe that's what it takes to get mentioned on the 800-CEO-READ blog?
Posted by: Anon at July 19, 2005 10:49 PM