800-CEO-READ Blog: Ries with breakfast

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July 7, 2004

Ries with breakfast

Steve Rubel blogged about the BusinessWire Breakfast on 6/29/04. The topic was integrated marketing. Al Ries was one of the featured speakers. Steve says Al talked about a lot of things from his book The Fall of Advertising and The Rise of PR.

Posted by Todd S. at July 7, 2004 1:26 PM

Comments

Terrific guy Al Ries. And he endorsed our upcoming book!

http://marketingplaybook.com/2004/07/03/some_advance_praise_for_the_upcoming_book.html

Posted by: johnza at July 8, 2004 12:22 AM