The book often comes off as a rant by someone who remembers an America that was so much better during his salad days. Still, it does contain sound advice on the qualities of good leaders and provides real examples, past and present, of effective leadershi
You need the right data, the people to analyze it properly, a keen understanding of what you are trying to do with the findings and, not least, managers who have the guts to stick to decisions based on the results.
“We define,� they write, “an analytical competitor as an organisation that uses analytics extensively and systematically to out-think and out-execute the competition.�