August 9, 2007

The Perfect Pair: Never Eat Alone and Highrise

Never Eat Alone is a 2005 book written by Keith Ferrazzi. The subtitle "The Ultimate Networker Reveals How To Build a Lifelong Community of Collegues, Contacts, Friends, and Mentors" sums up the book pretty well. We have an excerpt on our site from Chapter 17 - "The Art of Small Talk" and here is a video of Ferrazzi speaking at a Microsoft event.

Highrise is the new contact management product from Chicago-based 37signals. We use the web-based application here at 800-CEO-READ and think it is awesome. Using Highrise has finally pulled everyone together with a common way to see who we know and what is going on.

In the 37 Signals customer forum, there is a post titled Never Eat Alone: Highrise's Companion Book? A couple of users feel the techniques described by Ferrazzi join perfectly with 37signals' software. Check out the post.

I find interesting these ties between software and business ideas. David Allen's Getting Things Done has inspired dozens of independent software developers to create code that mimics the GTD principles. In the paper world, you can look at how well Franklin Day Planners fit with Steven Covey's Seven Habits (so much so the two companies merged).

Posted by Todd S. at August 9, 2007 1:33 PM
Comments

Todd,

The HighRise is an amazing companion to the Never Eat Alone book. The key things that it helps with in relationship building is:
- Having a freakishly amazing memory
- Placing people into lists by tagging people
- Getting the complete picture by linking peoples notes & emails in one place
- Always following through on what you say you're going to do by setting up reminders for yourself (aka tasks)

For detailed explanation, go to: http://forum.37signals.com/highrise/forums/10/topics/2649

HighRise does have some missing features that would really make it a "perfect pair" such as:
- Reoccurring events for remembering birthdays
- Mobile access (which is probably coming soon)

PS: If anyone has not picked up Never Eat Alone, get it on iTunes today. It's only $20 bucks... thats only 5 cups of starbucks :) and you'll learn techniques that will really set you apart in life.

PS2: If you want more resources on Never Eat Alone or relationship building, go to:
http://www.volcanicmarketing.com/blog/2006/04/22/never-eat-alone/

~ mel

Melvin Ram
CEO, Volcanic Internet Marketing
Direct: (916) 743-9369
Email: melvin[at]volcanicmarketing[dot]com

Posted by: Melvin Yes at August 9, 2007 4:02 PM
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