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Paperback
274 pages
ISBN 9780596522346 Published Aug. 2008
O'Reilly Media
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Posted Sept. 9, 2010 10:14 a.m. by dylan
Everyone gives presentations, in any number of forms. Expressing our opinion, our research, our hard work to a group of people is always a risk. Sometimes, these situations are dreadful: our point gets missed, and instead of leading the group to higher ground, we create even more confusion or frustration. There are other times, however, when we create a connection with all those present, and our idea resonates with the group. How can we become more consistent?
As a follow-up to her book Slide:ology, Nancy Duarte has written Resonate, a book with enough information, insight, and keen examples to make any type of presentation connect better with an audience. Anyone can tell a story, but how it’s told—visually, sonically, physically, and linearly—is the key to true resonance. And, her #1 rule is: “Resonance causes Change.” How best to create resonance? Become a storyteller. Storytelling utilizes multiple psychological and emotional triggers and creates an experience for your audience. “Creating desire in the audience and then showing how your ideas fill that desire moves people to adopt your perspective. This is the heart of a story.” Like the characters Yoda and Luke Skywalker in the movie Star Wars, Duarte points out that the audience is the hero (Luke), and Yoda (you) must reveal and align ideas and capabilities already present within the group consciousness.
The author practices this same methodology in the book by presenting her ideas through photographs, drawings, graphs, charts, diagrams, and even poetry, making Resonate a truly unique reading experience. By doing this, Duarte offers a variety of ways for the reader to understand the greater meaning of her message. With the example the book sets for how we interpret and retain information, it’s clear to see that how people present information matters. And, by practicing exactly what it is preaches, Nancy Duarte’s Resonate will help you become more effective at transforming your audience into active participants.
The CEO of Thomas Nelson Publishers Picks 10
Posted Nov. 20, 2008 7:04 a.m. by dylan
In Uncategorized - 800 CEO Read Blog
Michael Hyatt, President & CEO of Thomas Nelson Publishers, has updated his ten favorite business books. They are:
Focus: The Future Of Your Company Depends On It by Al Ries, HarperBusiness Getting Things Done: The Art of Stress-Free Productivity by David Allen, Penguin Books Good to Great: Why Some Companies Make the Leap... and Others Don't by Jim Collins, HarperCollins Love Is the Killer App: How to Win Business and Influence Friends by Tim Sanders, Three Rivers Press Now, Discover Your Strengths by Marcus Buckingham, Free Press Slide:Ology: The Art and Science of Creating Great Presentations by Nancy Duarte, O'Reilly Stress for Success by James E. Loehr & Mark McCormack, Three Rivers Press The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It by Michael Gerber, HarperCollins Tribes: We Need You to Lead Us by Seth Godin, Portfolio You Are the Message: Getting What You Want by Being Who You Are by Roger Aisles, Doubleday
Focus, Love Is the Killer App, Now Discover Your Strengths, Slide: Ology and Tribes are new to the list. The five books bumped from his previous list, put out in January of last year, are:
Seven Habits of Highly Effective People by Stephen Covey, Free Press Made to Stick: Why Some Ideas Survive and Others Die by Chip Heath and Dan Heath, Random House Jesus CEO: Using Ancient Wisdom for Visionary Leadership by Laurie Beth Jones, Hyperion Secrets of Power Negotiating: Inside Secrets from a Master Negotiator by Roger Dawson, Career Press The Four Obsessions of an Extraordinary Executive: A Leadership Fable by Patrick M. Lencioni, Jossey-Bass
