$25.00
Customize It
Hardcover
305 pages
ISBN 9780743264099 Published Jan. 2006
Simon & Schuster
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Posted Dec. 14, 2006 3:02 a.m. by todd-sattersten
In Lists - 800 CEO Read Blog
The December 18th issue of Business Week replaces their weekly book review with a year in review in business books. You can click-through for their commentary. Here is the list:
- The Box: How the Shipping Container Made the World Smaller & the World Economy Bigger by Marc Levinson
- Hershey: The Extraordinary Life of Wealth, Empire, and Utopian Dreams by Michael D'Antonio
- Andrew Carnegie by David Nasaw
- The Sack of Rome: How a Beautiful European Country with a Fabled History and a Storied Culture Was Taken Over by a Man Named Silvio Berlusconi by Alexander Stille
- Andy Grove: The Life and Times of an American by Richard Tedlow
- Innovation: The Five Disciplines for Creating What Customers Want by Curtis Carlson and William Wilmot
- The Long Tail: Why The Future of Business is Selling Less of More by Chris Anderson
- The Poker Face of Wall Street by Aaron Brown
- Why Most Things Fail: Evolution, Extinction, & Economics by Paul Ormerod
- More Than You Know: Finding Financial Wisdom in Unconventional Places by Michael Mauboussin
Hershey Co. vs. Hershey the book
Posted Jan. 26, 2006 7:45 a.m. by kate
In History and Biographies - 800 CEO Read Blog
Milton Hershey -- an almost universally recognized name, typically one that is printed in silver on a dark brown background. Yep. You know the one. The infamous Hershey bar, kisses and miniatures and of course, the town -- Hershey, Pennsylvania.
Some call him A Real Life Willy-Wonka but few know all the details behind his life story. So, without permission or sponsorship from the Hershey Company, Michael D'Antonio set out to tell the story behind the chocolate bar everyone knows. The book: Hershey: Milton S. Hershey's Extraordinary Life of Wealth, Empire, and Utopian Dreams.
Prior to being published earlier this January, the book fell under a bit of fire from the Hershey Co. Hershey was concerned that "consumers might think Hershey authorized the book, the dust jacket of which also includes a Hershey's Kiss and two older advertising images". Apparently, the Hershey book provides a little more depth to Mr. Hershey than that obtained through a typical Hershey Co. visit. Accordingly, the book's publisher--Simon & Schuster, and booksellers have worked to ensure that customers do not believe that Hershey sponsored the book. This has included making a special sticker on the book cover that reads, "Neither authorized nor sponsored by the Hershey Company" and by copying the same quote into product pages.
You can check out a BusinessWeek review here or find out more information on the lawsuit here.
Biography or not, Mr. Hershey has left a lasting legacy -- chocolate bars and kisses.
