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Posted March 29, 2007 3:30 a.m. by 800-ceo-read
In The Company - 800 CEO Read Blog
The second event in our LeaveSmarter Series took place last Thursday afternoon. We're crazy busy around here (just ask inBubbleGuy) so we haven't had a chance to blog about it, but we'd be remiss not to mention how enjoyable Ben McConnell's presentation was. He even took a few technical glitches in stride, showing off his shiny red sneakers to keep the momentum going.
One of the strongest messages I took away from the event is just how powerful social media are. Ben showed us some pretty cool (and, in a few instances, kind of scary) examples of the videos, blogs, and other online content that citizen marketers are creating. I particularly liked the fan version of Shakira's "Hips Don't Lie" music video.
Using our nametags as a talking point, we shared with each other the products and services we're citizen marketers for. For instance, I wrote down Sala da Pranzo, a great little Italian restaurant on Milwaukee's East Side. inBubbleGuy promoted the bacon-wrapped water chestnuts we provided --one of the driving attractions to the series. Todd talked about More Space.
The name tag idea was Ben and Jackie's, and I highly recommend it as a way to get people mingling at your next event. Speaking of the next event, we would love to see you at our final LeaveSmarter event on May 16. Nikos has a powerful message that we're sure will bring this season to an inspiring end.
We'll have some photos from the event up on our Flickr site very soon.
Focus Like a Laser Beam/Lisa Haneberg Interview
Posted July 17, 2006 10:28 a.m. by todd-sattersten
In Audio - 800 CEO Read Blog
This week's podcast is with Lisa Haneberg, author of Focus Like a Laser Beam: 10 Ways to Do What Matters Most. You may have read her popular blog Management Craft. This is Lisa's third book and the first of two coming from Jossey-Bass. Check out High Impact Middle Management and she was a contributer to More Space (disc.- I was the publisher/editor).
My interest in interviewing was to find out why she choose the laser beam metaphor and to better understand the power of focus. I am not someone who is very good at focusing. Listen to what Lisa has to say on how relaxing, fun, and challenges all have to do with focus.
mp3, 28:36, 19.6MB
Links:
- Management Craft - Lisa's Blog
- Fireside Chat with Johnnie Moore - referenced in podcast
- the InBubbleWrap Offer (sorry already closed, you might like inBubbleGuy's take on the book)
- Read Chapter One of the Book (pdf file from the Jossey-Bass site)
New ChangeThis manifestos are up and ready to read
Posted Dec. 14, 2005 10:00 a.m. by kate
In Current Events - 800 CEO Read Blog
Today we posted the new ChangeThis manifestos. Here are the topics:
- Going Home -- (a slice of More Space)
A new culture is arising. A culture that challenges the Matrix in which we live. A culture that will revive our sense of community and lead us home.
- How to speak a teens language, even if youre not one
Speaking "teen" is not easy. It means knowing the difference between Beyonce, Britney, Ashlee and Jessica. Josh Shipp will help you become fluent in "teen". He'll teach you to entertain, inspire and empower.
- Simplified Security: 25 Tips to Help Companies Implement Security
This manifesto helps companies of all sizes understand and implement the necessary level of security. The 25 tips cover everything from physical security to SPAM.
- Community Greens: Green Infrastructure and Community Revitalization
Scientists have proven that a lack of nature can have negative effects. Learn, with help from Kate Herrod, why a slice of green is good and vital.
Enjoy.
Outside of the Inbox
Posted Dec. 12, 2005 8:19 a.m. by kate
In Communication - 800 CEO Read Blog
I keep picking up Todd's book, More Space, from time to time and reading a bit more. It's divided into nine stories so I almost feel encouraged to jump around from story to story, reading as time allows.
The other day I was chatting with a friend about one of the stories: Work is Broken -- Here's How We Fix It by Marc Orchant. It's interesting because people (not meaning to generalize, as I'm sure not everyone does this) become stuck in their ruts, routines, or whatever you prefer to call them. We become so accustomed to one method, system, and/or set of rules that we start living within these boundaries. We stop reaching beyond them even while the world around us keeps growing and innovating.
It's the Einsteins, Newtons, and the Edisons of the world that keep us on our toes -- that keep us from becoming too complacent.
The question is, how do we mirror our outside world to innovate and grow within the work world? How do we ensure that our processes, methods and routines complement the capabilities of the world?
I don't have an answer for that--at least not on a Monday. I doubt that Marc would admit having an answer to that, either. (Not knowing Marc personally, I cannot speak for him). Nonetheless, Marc does offer a few tips on how to fix our broken work place. Here's a morsel of one of his tips and the reason for the blog title.
Marc steps outside of the subject, recipient and date method of classifying emails in an inbox. He provides nine tags for senders to use to label their emails. When placed before the email subject, the tags enable recipients to easily wade through their emails without opening each email and reading the content.
Here's a few of his tags:
RRAL: Reply Requested at LeisureURG: Urgent
NRN: No Reply Necessary
IMP: Important (but not requiring action)
Now it's your turn. In what ways do you step out of your inbox? What methods to you use at your company to encourage growth and innovation?
Jack Covert Selects: More Space
Posted Nov. 8, 2005 4:37 a.m. by jack
More Space: Nine Antidotes to Complacency in Business forward by Seth Godin, edited by Todd Sattersten, Astronaut Projects, 160 Pages, $24.95 Paperback, November 2005, ISBN 097700483X
DISCLAIMER: Todd Sattersten, ace, right hand and co-pilot here at 8cr, is the editor for this book and his company Astronaut Projects published this book. I read parts of the book before it was published and have continued to read the book after it was been published. You wont find this book in your local bookstore. It is only available at 8cr and Amazon.
"More Space" is a collection of nine essays by nine authors. The title comes from what makes the book so much fun. The nine authors of these essays are bloggers. Get it? "More Space" is the place where they can expound upon their ideas. The authors include: Jory Des Jardins, Lisa Haneberg, Rob May, Johnnie Moore, Marc Orchant, Robert Paterson, Evelyn Rodriguez, Curt Rosengren, and Jeremy Wright. The common subject of "More Space" is complacency in business.
The variety of both topics and writing styles provides for a great read. I read the book cover to cover and love many of the articles. I especially liked Rob May's take on Why Business Matters. He quotes Drucker on profit and business:
A business that does not show a profit at least equal to its cost of capital is irresponsible; it wastes society's resources. Economic profit performance is the base without which business cannot discharge and other responsibilities cannot be a good employer, a good citizen, a good neighbor.
I, also, really enjoyed Jory Des Jardins' piece and have reread Johnnie Moore's and Jeremy Wright's articles. Some of the pieces are very prescriptive and others like Jory's and Jeremy's are short stories.
This book shows that there are some excellent writers in the blogosphere (a great place to obtain free, well-written pieces). "More Space" allows them to stretch their collective wings and fly. It's the really good stuff.
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