Blue Ocean Strategy


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Hardcover
256 pages
ISBN 9781591396192 Published Feb. 2005
Harvard Business School Press
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Blue Ocean Strategy
How to Create Uncontested Market Space and Make the Competition Irrelevant
By W Chan Kim, Renee Mauborgne 

Related Blog Posts
The Thinkers50
Posted Nov. 21, 2011 2:41 p.m. by dylan
In - 800 CEO Read Blog

Congratulations are in order for friend of the company Marshall Goldsmith, one of the really good guys in this business, on winning the 2011 Thinkers50 Leadership Award as the World’s Most-Influential Leadership Thinker.

Now sponsored by the Harvard Business Review, The Thinkers50 is a decade-old, biannual global ranking of management thinkers that uses ten criteria to rank thinkers: originality of ideas; practicality of ideas; presentation style; written communication; loyalty of followers; business sense; international outlook; rigor of research; impact of ideas and the elusive guru factor. Goldsmith has all of those qualities in spades, ranked number seven on the overall Thinkers50 list and was certainly deserving of the award in Leadership he took home.

Business Book Readers will know Marshall from his excellent and highly influential books, most recently What Got You Here Won't Get You There and MOJO. Friends and followers of the company might remember him from the LeaveSmarter event we held with him here in Milwaukee last year (you can find a video excerpt from that event at the end of this post).

Clayton Christensen, author of The Innovator's Dilemma, The Innovator's Solution and, this year, The Innovator's DNA won the award in Innovaton and was number one in the overall rankings.

And there are other categories and awards in the Thinkers50 as well, including the Thinkers50 Book Award, which Pankaj Ghemawat won for his new book World 3.0: Global Prosperity and How to Achieve It, in which he rejects "flat world" view of the global economy and offer a more nuanced, semi-globalized view.

Other Think50 2011 category winners include:

For a complete list of this year's Thinkers50 and where they all rank, a lot of great video with those who made the list and everyone who made the shortlist for the awards, head on over to Thinkers50.com.



Winter 2010: International Best Sellers
Posted March 3, 2010 6:57 a.m. by the-roy
In - 800 CEO Read Blog

The time has come to talk of many things....

O.K.. How about just one thing... Like the New Year's resolution you might have had that involved perhaps, reading more in 2010 (To look at the list, I think being more literate in 2010 was on Spain's resolutions list!).

Hmmmm... I wonder how many people across this grand planet of ours had that same resolution.... Hey! One way to find out is see what was HOT this winter....

Here are 8CR's Top Selling Books Internationally in January and February.

1 - Denmark- The Future of Management by Gary Hamel and Bill Breen

2 - United Kingdom - Crush It! Now Why is the Time to Cash in on Your Passion by Gary Vaynerchuk

3 - Mexico - Why She Buys: The New Strategy for Reaching the World's Most Powerful Consumers by Bridget Brennan

4 - Singapore - Reorganize for Resilience: Putting Customers at the Center of Your Business by Ranjay Gulati

5 - Spain - Forgotten Half of Change: Achieving Greater Creativity Through Changes in Perception by Luc de Brabandere

6 - United Kingdom - Strengths Finder 2.0 by Tom Rath

7 - Spain - Entrepreneurial Mindset Strategy: Strategies for Continuously Creating Opportunity in an Age of Uncertainty by Rita Gunther McGrath and Ian MacMillan

8 - Germany - Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim and Renee Mauborgne

9 - Kenya - Brand Bubble: The Looming Crisis in Brand Value and How to Avoid It by John Gerzema, Ed Lebar and Peter Stringham

10 - Spain - Building a Global Bank: The Transformation of Banco Santander by Mauro F. Guillen and Adrian Tschoegl



800-CEO-READ's Decade-in-Review
Posted Dec. 31, 2009 9:45 a.m. by sally-haldorson
In - 800 CEO Read Blog

It's an admittedly worn device to use the alphabet to organize one's thoughts, but when reflecting over the past decade and trying to distill the most notable events and objects that affected our company and also the publishing industry and business sector into a brief blog post, I found such a device to be quite helpful. As Jack put it when we initially discussed writing a decade-in-review post, not only is it like opening a can of worms, it seems like whenever one harkens back to the Millenium, one can't help but get sidetracked into thoughts about 9/11. But of course there were many more ups and downs that we've all been a victim and/or a participant in, and this list is an attempt to do that chaos a little bit of justice.

Amazon (may not have its origins in this decade, but grew from 1.6B in 1999 to 19.1 in 2008; Annual 800ceoread Business Book Awards (Inaugural 2007); Erika Anderson, founder of Proteus International, Inc., author of Growing Great Employees, and great friend of 800-CEO-READ who introduced us to a new in-office vocabulary (2007)

Blue Ocean Strategy (our decade's Best Seller, 2005); Bill George, author of three 800-CEO-READ best sellers, Authentic Leadership (2004), True North (2007) and Seven Lessons for Leading in Crisis

ChangeThis (website presenting ideas via manifesto PDFs adopted by 800-CEO-READ from Seth Godin, 2005)

Disasters, natural and otherwise (Dot Com Bust, 2000; 9/11, 2001; tsunami, 2004; Hurricane Katrina, 2005; banking, 2009)

Enron bankruptcy (2001); Eight years of George W. Bush (2000-2008); Election of Barack Obama (2008)

Farewell, Schwartz Bookshops (2009); free/freemium changes everything; Facebook leads the herd.

Good to Great by Jim Collins; Green, Global and Google become top trends

Heath Brothers’ Made to Stick (2007) introduced us to a new language for the creation of ideas

InBubbleWrap offers free business books from 800-CEO-READ (2005); In the Books, 800-CEO-READ's yearly review of business books (2007); It's Your Ship by D. Michael Abrashoff (2002), an 800-CEO-READ bestseller with legs.

JackCovertSelects reviews (Inaugural 2000); Joy Panos Stauber, design extraordinaire and great friend of 800-CEO-READ.

Kindle (2007) and the advancing threat (revelation?) of digital books.

Lay-Offs (2009), Levitt & Dubner’s Freakonomics (2005), The Long Tail by Chris Anderson (2006); 800-CEO-READ's LeaveSmarter events (2006) kick off in Milwaukee.

Mega-Sales of Oprah’s Recommendations, Harry Potter & the Twilight series, lend hopefulness that books still beguile.

New York (book launch, company party, annual awards fete, 2009)

The 100 Business Books of All Time (written & anguished over during 2008, published 2009)

PechaKucha – 800-CEO-READ becomes the Milwaukee host for this exciting new way to present ideas in 20 images in 20 seconds (2008).

QbQ! The Question behind the Question by John Miller (2004), an 800-CEO-READ best seller that tapped into the perceived absence of personal accountability.

Rich Dad books populate the decade as the best selling personal finance books; Rehiring & Remodeling (2009)

Seth Godin (Unleashing the Idea Virus 2001 to Purple Cow 2003 to Tribes 2008); Strengths-based management books and strategies from Gallup.

Todd Sattersten (consultant 2004 - coauthor, 2008 - president, 2009), The Tipping Point by Malcolm Gladwell (2000); Twitter

Used books on Amazon (2001); The Ultimate Question by Fred Reichheld (2006) became the basis of some important questions we asked of our company and our customers.

Visit 800ceoread's Daily Blog for daily business insight (2001).

Wiki-anything; The Wisdom of Crowds by James Surowiecki (2004) and The World is Flat by Thomas L. Friedman (2005), two books that changed the way we think.

X-treme changes to news and publishing industry

You're a blueberry (2008), an 800-CEO-READ inside joke that encapsulates the relationships of the 800-CEO-READ employees.

Zero percent. The likelihood that 2010 will be anything but another exhilarating ride.

Okay, so in terms of adhering to the alphabetization of this list, some are a bit of a cheat. And some inclusions are events that had a direct effect on our company internally, but most were important occurrences felt by everyone in business. If there is anything I missed, feel free to add in comments.

Happy New Year everyone!



Crowdsourced Entrepreneurial Reads
Posted Sept. 14, 2009 9:17 a.m. by todd-sattersten
In Lists - 800 CEO Read Blog

A few weeks ago, Fred Wilson from avc.com kicked up interest in books that entreprenuers should read. Fred, in particular, made the point that "there is way more insight to be gained from stories than from business books." He suggested Kavalier and Clay, Atlas Shrugged, The Prince, and anything by Shakespeare.

At the end of his post, he asked for more suggestions. The post generated 191 comments and prompted the creation of a wiki.

I pulled all the books from the wiki over into this post and linked to the books. The [FW] tag denotes that it was endorsed by Mr. Wilson himself directly or in the comments of the original post.



Channel Insider's 21 to Read
Posted May 27, 2009 4:49 a.m. by dylan
In 100 Best - 800 CEO Read Blog

Channel Insider recently posted a slide show of 21 Must Read Books for Business Success. It was compiled by asking "successful solution providers what books have both inspired them and shaped their approach to making their businesses a success." You can get detailed descriptions of the books by viewing the slide show, but the list itself, with links, below. If you're interested in knowing which books are also in The 100 Best Business Books of All Time, they are starred.






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