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Posted July 22, 2009 4:23 a.m. by todd-sattersten
In Sales - 800 CEO Read Blog
SalesHQ has posted a list of their 20 Must-Read Sales Books. Like any good list, there is tried and true as well as some less-knowns.
- Little Red Book of Selling by Jeffrey Gitomer [1]
- The Game by Neil Strauss
- Presentation Zen by Garr Reynolds
- The Complete Idiot’s Guide to Cold Calling by Keith Rosen
- Sales 2.0 for Dummies by David Thompson with Elaine Marmel
- How to Master the Art of Selling by Tom Hopkins
- Selling the Invisible by Harry Beckwith [1]
- The Psychology of Selling by Brian Tracy
- Attitude 101 by John C. Maxwell
- Don’t Sweat the Small Stuff by Richard Carlson
- Dog Eat Dog and Vice Versa by Jerry Rossi
- Secrets of Closing the Sale by Zig Zigler
- Secrets of Question Based Selling by Thomas Freese
- The Greatest Salesman in the World by Og Mandino
- Selling to Big Companies by Jill Konrath
- How to Win Friends and Influence People by Dale Carnegie [1]
- The Art of War by Sun Tzu
- Covert Persuasion by Kevin Hogan
- The Definitive Book of Body Language by Barbara Pease
- Raven by Tim Reiterman
Each book has 50 to 100 words of commentary, so jump over there if you are interested.
I found out about the list from a blog post by Josiane Feigon at Cubicle Chronicles. She laments, "Why is it that anytime someone assembles a list of the best sales books that Zig, Tom, Og, Jeffrey, Dale and Brian have to be on that list?". You can read further about her likes and dislikes.
I like that she pointed me to the list.
1 - This is a book from The 100 Best Business Books of All Time
100 Best at WriteMind Institute
Posted July 2, 2009 10:48 a.m. by todd-sattersten
In 100 Best - 800 CEO Read Blog
One of the stops on our tour for The 100 Best Business Books of All Time was Asheville, North Carolina. Jonathan Flaum was kind enough to host an event at his WriteMind Institute that combined his views of the world with the meta-themes we found throughout The 100 Best.
Jonathan in this video clip talks about wisdom in decision-making using the story of Moses. I promise you'll enjoy it.
I Hate People!
Posted June 30, 2009 6:10 a.m. by aaron
In General Business - 800 CEO Read Blog
Marc Hershon and Jonathan Littman have been hard at work promoting their new book, I HATE PEOPLE!, Kick Loose from the Overbearing and Underhanded Jerks at Work and Get What You Want Out of Your Job. You may recognize Jonathan Littman for co-authoring a few 8CR favorites, The Art of Innovation, which is featured in the 100 Best, and The Ten Faces of Innovation which we've written about periodically over the years. The Wall Street Journal and BusinessWeek have both run reviews of the book, so feel free to check them out when you have a minute.
As a special offer, I will send a free copy of I HATE PEOPLE! to the first two people to shoot an email to aaron at 800ceoread dot com .
Audio Versions of Books from The 100 Best
Posted June 2, 2009 7:48 a.m. by todd-sattersten
In 100 Best - 800 CEO Read Blog
We have been getting more questions lately about what books from The 100 Best are available in audio.
That lead us to do some research and it turns out that 37 of our selections are available in compact disc, digitally through Audible/iTunes, or both.
We have updated our Books in the 100 Best page with links to those editions.
Happy Listening.
Jack Covert Selects - Minding the Store
Posted May 20, 2009 4:03 a.m. by 800-ceo-read
Minding the Store: Great Writing About Business From Tolstoy to Now edited by Robert Coles and Albert LaFarge, The New Press, 299 pages, $25.95, Hardcover, August 2008, ISBN 9781595583550
Many of the best-selling business books of the last thirty years are not based on exemplar companies, Fortune 500 CEOs or academic breakthroughs. Instead, they are completely made up; stories fabricated to make a grand point about how business should be practiced. Business fiction clearly attracts large audiences given the success of books like The One Minute Manager and Who Moved My Cheese? The biggest problem with this subgenre is formulaic writing that leaves the reader wondering if they haven't already read this one before (or in some cases, many times before).
However, fiction can still be a wonderful and intriguing tool for teaching business. Joseph Badaracco proved this in his book, Questions of Character, which we reviewed for Jack Covert Selects in 2006 and chose as one of The 100 Best Business Books of All Time. Based on a course Badaracco taught at Harvard Business School, Questions of Character uses literature to explore the difficult questions leaders often face.
Before Badaracco, Pulitizer Prize-winning author Robert Coles was using fiction to teach ethics at Harvard. The dean of the business school caught wind of his work and asked Coles to develop a class for his students. That successful seminar is now also available in book form: Minding the Store, edited with Albert LaFarge, a collection of fiction stories and excerpts that illuminate the ethical and philosophical aspects of business.
The editors divided Minding the Store into five parts. The first section is on "the hard sell," followed by life in the office and how business affects life at home. The final two parts cover failure and death. Not the typical agenda items for the weekly brown bag lunch, but then Willy Loman (from Arthur Miller's Death of a Salesman) is not your typical field representative. From Flannery O'Connor to John Cheever to Vladimir Nabokov, this book features some of the best in literature, all of whom teach us a surprising amount about business through their insights into human nature.
And that is one of the results of reading good fiction; we become invested in the characters and wonder what we would do faced the same dilemmas. Minding the Store is a stimulating self-study course during which you will be challenged to construct the questions, as well as provide the answers. Some questions are clear and familiar, while others require deeper contemplation and personal resolution. Consider this your invitation to do some needed soul-searching, with these incredible stories as the guide.
