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Posted Feb. 10, 2010 4:40 a.m. by jon
In - 800 CEO Read Blog
I just posted this question on Twitter and LinkedIn and got a lot of interesting responses. From paper snowflakes, to muffins, to cookies, to photos, to records; these are the things that first came to people's minds when considering the question. These things are what they like to make. These are the things they like thinking about making.
After reading books like Pam Slim's Escape From Cubicle Nation, you start to realize that there's something to these seemingly mundane activities. Gary Vaynerchuck's Crush It comes to mind too, as well as Hugh MacLeod's Ignore Everybody. Making paper snowflakes becomes a craft blog with thousands of readers sharing their passion. Taking photos becomes a successful wedding photography business with landscape photos on the side for fun. Writing songs becomes a stepladder to licensing music for commercials. And on, and on.
Business is a part of our lives, and it's interesting to watch how it gets played out. What's sad is to watch the opportunities where it could blossom, but gets pushed aside, because of fear, self-doubt, and the false assumptions of what reality is.
So, what can you make? And more importantly, what are you doing about it?
The 800-CEO-READ Business Book Awards of 2009
Posted Dec. 15, 2009 3:00 a.m. by dylan
In - 800 CEO Read Blog
The 800-CEO-READ Business Book of the Year
Too Big to Fail: The Inside Story of How Wall Street and Washington Fought to Save the Financial System—And Themselves by Andrew Ross Sorkin, Viking Books, 624 pages, $32.95
Even though Too Big to Fail was written during the same year the financial collapse occurred, Andrew Ross Sorkin has written what we predict will be the definitive book on the subject. Sorkin not only tells a gripping “perfect storm” story—reporting the gory details as our 401k’s disappeared and our financial system became nationalized—but he humanizes the players as well, resulting in an imminently readable, albeit lengthy, book.
It’s a sobering reflection and a critical reminder of what transpired in recent financial history. But it is the great stories and detailed, insider information—the sense one gets of being in the room while history is being made—that will place this book among the greats.
Leadership
best in category ➻ Maestro: A Surprising Story About Leading By Listening by Roger Nierenberg, Portfolio, 128 pages, $19.95 | Leadership is something that can be learned. However, the most respected leaders are not textbook cases, but those who wield the necessary traits and knowledge with a very personal sense of purpose. A parable, which Maestro is, is an ideal way to create a scenario for that sense of purpose to develop, as ideas are presented in ways that are interpreted personally by those who read them, rather than listed as bullet points or chapter summaries. By using the metaphor of a conductor and his orchestra, important details are revealed, from interpersonal communication skills, individual effort to benefit the group, group dynamic to celebrate the individual, and the role that listening (both physically and intuitively throughout all experience) plays in creating the most successful results.
best of the rest:
- Fierce Leadership: A Bold Alternative to the Worst “Best” Practices of Business Today by Susan Scott, Broadway, 313 pages, $25.00
- Seven Lessons for Leading in Crisis by Bill George, Jossey-Bass, 139 pages, $19.95
- Start With Why: How Great Leaders Inspire Everyone to Take Action by Simon Sinek, Portfolio, 246 pages, $24.95
- Strengths Based Leadership: Great Leaders, Teams, and Why People Follow by Tom Rath & Barry Conchie, Gallup Press, 266 pages, $24.95
Management
best in category ➻ The Four Conversations: Daily Communication That Gets Results by Jeffery Ford & Laurie Ford, Berrett-Koehler, 238 pages, $19.95 | At the core of management is the practiced skill of communication. The Fords present four kinds of the conversations and the best situations to use each of them. More performance conversations (asking for promises) and less understanding conversations (are you OK with all of this?) are needed, they say.
best of the rest:
- Management Rewired: Why Feedback Doesn’t Work and Other Surprising Lessons from the Latest Brain Science by Charles S. Jacobs, Portfolio, 216 pages, $25.95
- The Upside of the Downturn: Ten Management Strategies to Prevail in the Recession and Thrive in the Aftermath by Geoff Colvin, Portfolio, 182 pages, $24.95
- The Upside of Turbulence: Seizing Opportunities in an Uncertain World by Donald Sull,
HarperBusiness, 276 pages, $27.99
Marketing & Advertising
best in category ➻ Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust by Chris Brogan & Julien Smith, John Wiley & Sons, 271 pages, $24.95 | Social Media took off in big ways this year, and while technology has become an important tool for communication, marketing, and advertising, Trust Agents reels the tech-excitement back in by advocating a not-so-new element that is essential: trust. If the people who put out the messages aren’t people we’d like to work with and buy from, their messages, no matter how easy to broadcast, won’t hold their weight. It’s not about how to master technology, but about being the kind of person, the kind of company, that people like to do business with. This book is filled with prime examples, great stories, and hard facts that convince us not to be blinded by innovation as we communicate with our audiences.
best of the rest
- Baked In: Creating Products and Businesses That Market Themselves by Alex Bogusky & John Winsor, Agate B2, 152 pages, $20.95
- Crush It!: Why Now Is the Time to Cash in on Your Passion by Gary Vaynerchuk, HarperStudio, 142 pages, $19.99
- I Love You More Than My Dog: Five Decisions That Drive Extreme Customer Loyalty in Good Times and Bad by Jeanne Bliss, Portfolio, 206 pages, $22.95
- Up and Out of Poverty: The Social Marketing Solution by Philip Kotler & Nancy R. Lee, Wharton School Publishing, 341 pages, $34.99
Sales
best in category ➻ A Seat at the Table: How Top Salespeople Connect and Drive Decisions at the Executive Level by Marc Miller, Greenleaf Publishing Group, 174 pages, $19.95 | In A Seat at the Table, Marc Miller shows that selling is based on the simple concept that the only thing a customer desires is value. The value this book will have for salespeople is that in the discussions of the customers need for value, Miller guides the reader step by step how to provide strategic help for their customers and deliver new and different forms of value.
best of the rest
- How to Wow: Proven Strategies for Selling Your [Brilliant] Self in Any Situation by Frances Cole Jones, Ballantine Books, 208 pages, $15.00
- How to Sell When Nobody’s Buying: And How to Sell Even More When They Are by Dave Lakhani, John Wiley & Sons, 238 pages, $22.95
- Persuasion: The Art of Influencing People by James Borg, FT Press, 235 pages, $19.99
- Smart Selling on the Phone and Online: Inside Sales That Gets Results by Josiane Chriqui Feigon, AMACOM, 272 pages, $17.95
Finance & Economics
best in category ➻ False Economy: A Surprising Economic History of the World by Alan Beattie, Riverhead Books, 321 pages, $26.95 | Alan Beattie not only provides engrossing snapshots of mankind’s economic history; he demonstrates how naturally fragile economies are—and continue to be—and how they are guided by the choices we make, not by some invisible hand. It’s a great lesson in these uncertain times that we are—or at least can be—in control of our own economic future.
- The Miracle: The Epic Story of Asia’s Quest for Wealth by Michael Schuman, HarperBusiness, 422 pages, $29.99
- Misadventures of the Most Favored Nations: Clashing Egos, Inflated Ambitions, and the Great Shambles of the World Trade System by Paul Blustein, PublicAffairs, 344 pages, $27.95
- The Myth of the Rational Market: A History of Risk, Reward, and Delusion on Wall Street by Justin Fox, HarperBusiness, 382 pages, $27.99
- Where Keynes Went Wrong: And Why World Governments Keep Creating Inflation, Bubbles, and Busts by Hunter Lewis, Axios Press, 384 pages, $18.00
best of the rest
Entrepreneurship & Small Business
best in category ➻ Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur by Pamela Slim, Portfolio, 340 pages, $25.95 | “Should I go solo?” The collapse of companies and careers over the last year has many asking themselves exactly that question. It’s the avalanche of concerns that follow like “What would I do?” to “Do I have enough money?” that stop most. The power of Escape from Cubicle Nation is that it removes all the roadblocks to saying “Yes.”
best of the rest
- Duck and (Re)Cover: The Embattled Business Owner’s Guide to Survival and Growth by Steven S. Little, John Wiley & Sons, 213 pages, $22.95
- The Mom & Pop Store: How the Unsung Heroes of The American Economy Are Surviving and Thriving by Robert Spector, Walker & Company, 293 pages, $26.00
- What I Wish I Knew When I Was 20: A Crash Course on Making Your Place in the World by Tina Selig, HarperOne, 195 pages, $22.99
Biographies & Narratives
best in category ➻ The Match King: Ivar Kreuger, the Financial Genius Behind a Century of Wall Street Scandals by Frank Partnoy, PublicAffairs, 272 pages, $26.95 | In The Match King, Frank Partnoy brings Ivar Krueger, the match king, and exciting (though terrifying) time to life. We learn how he cornered the market on matches in his native Sweden and using “creative” accounting was able to ride that success to riches beyond belief until the market collapsed and so did his house of cards. So brilliant is Partnoy’s portrayal that I wanted to keep reading the book even as I walked to my car from the office at night. A great story, told well—there is nothing better.
best of the rest
- But Wait ... There’s More: Tighten Your Abs, Make Millions, and Learn How the $100 Billion Infomercial Industry Sold Us Everything But the Kitchen Sink by Remy Stern, HarperBusiness,
- How to Castrate a Bull: Unexpected Lessons on Risk, Growth, and Success in Business by Dave Hitz with Pat Walsh, Jossey-Bass
- Riches Among the Ruins: Adventures in the Dark Corners of the Global Economy by Robert P. Smith with Peter Zheutlin, AMACOM
Current Interest
best in category ➻ Too Big to Fail: The Inside Story of How Wall Street and Washington Fought to Save the Financial System—And Themselves by Andrew Ross Sorkin, Viking Books, 624 pages, $32.95 | How could we not pick a book on the financial crisis to lead the Current Interest category this year? And if we are going to pick a book on it, how could it not be this one? Too Big To Fail is the definitive book on the events leading up to, as well as on the characters involved in, the financial meltdown. In his reporting, Andrew Ross Sorkin has managed to weave together an entertaining narrative and recreate a nearly unbelievable sequence of events on Wall Street and in Washington—one that will likely be referenced as long as the topic is studied.
best of the rest
- The Age of the Unthinkable: Why the New World Disorder Constantly Surprises Us and What We Can Do About It by Joshua Cooper Ramo, Little Brown and Company, 288 pages, $25.995
- Hoodwinked: An Economic Hit Man Reveals Why the World Financial Markets Imploded—And What We Need to Do to Remake Them by John Perkins, Broadway, 243 pages, $23.99
- Street Fighters: The Last 72 Hours of Bear Stearns, the Toughest Firm on Wall Street by Kate Kelly, Portfolio, 256 pages, $25.95
- This Time Is Different: Eight Centuries of Financial Folly by Carmen M. Reinhart & Kenneth Rogoff, Princeton University Press, 496 pages, $35.00
Personal Development
best in category ➻ Power of 2: How to Make the Most of Your Partnerships at Work and in Life by Rodd Wagner & Gale Muller, Ph.D., Gallup Press, 243 pages, $24.95 | Wagner and Muller contend that it is a myth, or a rarity at least, that the best work happens when one heroic person who is somehow more superiorly gifted than average wrestles an insurmountable task and wins. Instead, Power of 2 proposes that a great partnership can more reliably produce transcendent work by capitalizing on the strengths of both persons engaged in the venture. It’s not a surprise then that Power of 2 was published by Gallup Press, the experts on strengths theory, and it is a pleasure to read a book that encourages collaboration based on strong research and communicated through enjoyable stories, particularly at time when many people are more often encouraged to “look out for #1.”
best of the rest
- Ignore Everybody: and 39 Other Keys to Creativity by Hugh MacLeod, Portfolio, 159 pages, $23.95
- Immunity to Change: How to Overcome It and Unlock the Potential in Yourself and Your Organization by Robert Kegan & Lisa Laskow Lahey, Harvard Business Press, 340 pages, $29.95
- The Leap: How 3 Simple Changes Can Propel Your Career by from Good to Great by Rick Smith, Portfolio, 209 pages, $24.95
- Play: How It Shapes the Brain, Opens the Imagination, and Invigorates the Soul by Stuart Brown, M.D. with Christopher Vaughan, Avery, 229 pages, $24.95
Innovation & Creativity
best in category ➻ The Design of Business: Why Design Thinking Is the Next Competitive Advantage by Roger L. Martin, Harvard Business Press, 191 pages, $26.95 | Design thinking is a popular trend in innovation thought this year and a number of good books submitted to this category offer various and useful treatments. The Design of Business by Roger Martin lays out the most applicable system to integrating design thinking into an organization or applying it to a singular problem. Martin also shows just how design thinking can reside harmoniously with more analytical or quantitative approach to strategy. Using memorable metaphors, Martin brings his professorial experience to the topic teaching the uninitiated and the theorist alike this new way of problem solving.
best of the rest
- In Pursuit of Elegance: Why the Best Ideas Have Something Missing by Matthew E. May, Broadway, 216 pages, $23.95
- Borrowing Brilliance: The Six Steps to Business Innovation by Building on the Ideas of Others by David Kord Murray, Gotham Books, 304 pages, $26.00
- Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation by Tim Brown with Barry Katz, HarperBusiness, 264 pages, $27.99
- The Business of Changing Lives: How One Company Took the Information Superhighway to the Inner City by Allan Weis with Valerie Andrews, Greenleaf Book Group, 198 pages, $19.95
Big Ideas
best in category ➻ What Would Google Do? by Jeff Jarvis, HarperBusiness, 257 pages, $26.99 | Don’t be confused. This book is not about Google. Jarvis is delivering the virtues of clickable, linkable, searchable, and transparent using the Internet powerhouse as the metaphor. The thought experiments in the final third of the book (Google Cola, Google Capital, and The United States of Google to name a few) make concrete the ways in which the web is quickly changing what we expect from those who serve us.
best of the rest
- Chief Culture Officer: How to Create a Living, Breathing Corporation by Grant McCracken
Basic Books, 272 pages, $26.95
- Green Intelligence: Creating Environments That Protect Human Health by John Wargo, Yale University Press, 371 pages, $32.50
- Think Twice: Harnessing The Power of Counterintuition by Michael Mauboussin, Harvard Business Press, 190 pages, $29.95
- Trade-Off: Why Some Things Catch On, and Others Don’t by Kevin Maney, Broadway, 213 pages, $23.00
Seth's November List
Posted Nov. 19, 2009 3:47 a.m. by dylan
In General Business - 800 CEO Read Blog
Seth Godin has posted some new reading suggestions for you, writing:
Until further notice, books remain your #1 entertainment and learning value.
Have you ever finished a book and not felt smarter?
The books on the list are:
- Makers by Cory Doctorow, Tor Books
- Bad Monkeys: A Novel (P.S.) by Matt Ruff, HarperPerennial (The P.S. in the title refers to extra "Insights, Interviews and More.")
- Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur by Pamela Slim, Portfolio
- The True Believer: Thoughts on the Nature of Mass Movements by Eric Hoffer, HarperPerennial
- Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders by Adam Morgan, John Wiley & Sons
- Indexed by Jessica Hagy, Viking Studio
- Colleges That Change Lives: 40 Schools That Will Change the Way You Think About Colleges by Loren Pope, Penguin Books
- The Art of the Idea: And How It Can Change Your Life by John Hunt, powerHouse Books
- Beat the Reaper: A Novel by Josh Bazell
- The Ground Truth: The Untold Story of America Under Attack on 9/11 by John Farmer
It's definitely worth heading over to the original listing to get Seth's commentary on the books. His introduction to Jessica Hagy's Indexed, for instance, is "If not now, venn?" And if that doesn't make sense to you, if you don't know who Jessica Hagy is... well, let me introduce you:
Leveraging Creativity
Posted May 5, 2009 4:25 a.m. by 800-ceo-read
In 100 Best - 800 CEO Read Blog
Despite the economy, despite swine flu, despite any evil that seems to be looming, you can either give in or do something remarkable. Creativity is critical now, and it's important to start applying yours in order to help your business survive and grow.
Watch this interesting video below (from blip.tv) about small organizations leveraging their creativity, and then check out this book, and maybe also this book. After all, creativity is even more powerful when supported by knowledge and passion.
Tweet-a-tweet-Tweet Recap
Posted May 2009 9:05 a.m. by todd-sattersten
In Publishing Industry - 800 CEO Read Blog
We posted quite a bit over on twitter this week. We tried pulling together what we saw people saying about business books, recommendations for business books and some ideas around the future of publishing at large. Here is the what we found:
# Authors 4 #followfriday @gladwell @stevenbJohnson @danielpink @alanmwebber @jack_welch @suzywelch @johncmaxwell @tonyrobbins @Rich_Dad about 4 hours ago from web
# RT @TalentAcquisit The Art of War by Sun Tzu is 1 of the best business strategy books. For business strategy check out http://www.sonshi.com 9:18 PM Apr 29th from web
# RT @charlesseybold Books: finished Predictably Irrational (****), starting Art of Profitability (v good so far), biz novel like The Goal 1:52 PM Apr 29th from web
# @kennypratt yes, here is the mystery box url: http://800ceoread.com/mysterybox 10:04 PM Apr 28th from web
# RT @tomewing:The Cluetrain Manifesto is the Velvet Underground of biz books: everyone who read it formed a dodgy start-up. (via @ricklevine) 3:57 PM Apr 28th from web
# RT @mdrips Escape from Cubicle Nation is ok; Think Big Manifesto totally sucks; Me 2.0 is mediocre. Few biz books are worthwhile. 3:56 PM Apr 28th from web
# RT @robbiebax @BtoBGuru great non-social media biz books 2008 "forces for Good" "back of the napkin" "predictably irrational"--loved em all! 3:02 PM Apr 28th from web
# RT @whgtoga Cool book ! One of the top 100 biz books of all time. (CEO READ) The Story Factor- Annette Simmons. 2:57 PM Apr 28th from web
# Great to see @jack_welch joining Twitternation today.2:38 PM Apr 28th from web
# oops RT @sarahcannon Finished reading Tribes over wkend, halfway thru The Tipping Point this wk. Both read too easily to be biz books...2:35 PM Apr 28th from web
# @sarahcannon Finished reading Tribes over wkend, halfway thru The Tipping Point this wk. Both read too easily to be biz books...2:35 PM Apr 28th from web
# Looking for what business books to read? Check out our 377 reviews - http://800ceoread.com/blog/... 3:52 PM Apr 27th from web
# RT @Techmeme Amazon Acquires Stanza, an E-book Application for the iPhone (Brad Stone/Bits) http://bit.ly/JkHFz (via @debbiestier)3:42 PM Apr 27th from web
# RT @sharif28 Just kick-started my daily reading regimen by ordering 3 new books: Tribes, Business Stripped Bare and the Think Big Manifesto.3:33 PM Apr 27th from web
# RT @LauraJDaley My two favorite biz books are Primal Leadership & A Whole New Mind. 12:00 PM Apr 26th from web
# You can follow Nancy at @nancyduarte.12:00 PM Apr 26th from web
# Nancy Duarte on passion and purpose - http://bit.ly/JFNAX The Element, Outliers, and Talent Is Overrated all intersect here. 11:58 AM Apr 26th from web
# RT @chinasolved Pirated biz-books now @ my sbwy sta. Saw 'Black Swan' 'Essential Drucker" & 'Outliers' for 10 rbm each. 10:51 AM Apr 26th from web
# RT @fredwilson: Kenny Lerer is co-founder of HuffPo & here's his thoughts on newspapers http://bit.ly/v8Z0y
You can follow us at @800ceoread or jump over to our twitter page.

