All Marketers Are Liars


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Hardcover
220 pages
ISBN 9781591843030 Published Nov. 2009
Portfolio
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All Marketers Are Liars
The Power of Telling Authentic Stories in a Low-Trust World

Related Blog Posts
Friday Links Returns!
Posted Nov. 13, 2009 12:11 p.m. by dylan
In General Business - 800 CEO Read Blog

We're bringing back Friday Links, a blog feature that we haven't posted in some time. Basically, the wonderful folks here at 8cr compile some of their favorite stories throughout the week, and we post the links. Brilliant, eh? Without further ado, here's some weekend reading.

∗Seth Godin's All Marketers are Liars was re-released with a new cover and a new new foreward earlier this week. Seth wrote on his All Marketers are Liars blog, "Somehow, I persuaded the publisher to change the cover of this book." I'm going to go out on a limb here and say he persuaded them by virtue of being Seth Godin. If you'd like to read the new foreward, you can find it on his aforementioned blog here.

∗The authors of two of the best social media books of the year have had themselves a chat, as Six Pixels of Separation author Mitch Joel interviewed Trust Agents author Julien Smith over on the Six Pixels blog.

∗Wine-guy, marketing genius and author of another of the year's best social media books, Crush It, Gary Vaynerchuk recently went on an ingenious 24-hour book tour of six airport bookstores. Publishers Weekly reports.

The Christian Science Monitor's Jackson Holohan wrote a wonderful review of Ken Auletta's Googled: The End of the World as We Know It.

∗Ken Auletta was sat down with Charlie Rose recently, as did Superfreakonimcs authors Levitt and Dubner, and Malcolm Gladwell, who has a new book out called What the Dog Saw. I highly recommend you head over to the archive and check them out. Oh, and Warren Buffett will be on today.

∗Our former sister company's offspring may be headed for a donnybrook, but as Danile Goldin's Boswell Book Company was named by Milwaukeeans as the best bookstore in the city for new books and the second best for used books, we think they've got the early advantage.

∗The winners of the 2009 Mary L. Nohl Fund Fellowships have been announced, and friend of the company Harvey Opgenorth was chosen in the Established Artist category. Congratulations Harvey!

∗And, finally, the video below is wonderful.