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Paperback
292 pages
ISBN 9780060523800 Published Dec. 2003
HarperBusiness
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The CEO of IBM, who led the most successful corporate turnaround in American history, reveals how the company went from a teetering giant to one of today's most preeminent worldwide corporations.
From the Publisher:
"Who Says Elephants Can't Dance?" sums up Lou Gerstner's historic business achievement, bringing IBM back from the brink of insolvency to lead the computer business once again.Offering a unique case study drawn from decades of experience at some of America's top companies -- McKinsey, American Express, RJR Nabisco -- Gerstner's insights into management and leadership are applicable to any business, at any level. Ranging from strategy to public relations, from finance to organization, Gerstner reveals the lessons of a lifetime running highly successful companies.
Tagged: Business, Economics, Finance
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