Inspiring stories of eight savvy entrepreneurs who rose to the top detail their winning formula and practical tips proven in the trenches. A practical yet personal book, this text serves as a blueprint for aspiring self-starters.

From the Publisher:

Outsmart your competitors, leap to the head of the pack, and become an alpha dog!

How does an average company distinguish itself in the marketplace, generate higher sales than its competitors, and earn the lasting loyalty of customers and employees?

"Alpha Dogs" tells the inspiring stories of savvy entrepreneurs who discovered the perfect formula and rose to the top. In her personal and probing style, Donna Fenn, a twenty-year veteran of "Inc." magazine, introduces eight men and women who share their hard-earned insights and practical tips--from Chris Zane, whose retail bike shop has perfected the art of customer service, to Deb Weidenhamer, who transformed a sleepy auction house with her innovative use of technology. "Alpha Dogs" is a practical guidebook for every current and aspiring self-starter who wants to stand out and succeed.

Tagged: Small Business/Entrepreneurship