$27.95
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Hardcover
293 pages
ISBN 9780071475938 Published Jan. 2007
McGraw-Hill Companies
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The Secret to GE's Success
Book Description
From the Publisher:
Learn why GE has always had the best inventors, the best strategic planners, and the best results
William Rothschild, who witnessed GE's revolution firsthand, explains the five keys that made GE a global phenomenon--and gives managers a complete toolkit for duplicating its remarkable success. He explains the GE Code--the hallmark of all GE leadership teams--and provides a far-ranging prescriptive plan for strategizing the GE way.
Tagged: Electric industries, General Electric Company, History, Management, United State
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