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  <author>Mitch Joel</author>
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  <created-at type="datetime">2009-05-22T09:38:06-05:00</created-at>
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  <description>&lt;p&gt; Digital marketing expert Joel takes on the fascinating world of today's marketing from a whole new perspective. The author reveals the inner secrets highly successful Internet capitalists use to expand business and to reach global audiences.&lt;/p&gt;&lt;br/&gt;&lt;p&gt;&lt;b&gt;From the Publisher:&lt;/b&gt;&lt;br/&gt; Is it important to be connected? Well, consider this: If Facebook were a country, it would have the sixth largest population in the world. &lt;BR&gt;The truth is, we no longer live in a world of six degrees of separation. In fact, we're now down to only six pixels of separation, which changes everything we know about doing business. &lt;BR&gt;This is the first book to integrate digital marketing, social media, personal branding, and entrepreneurship in a clear, entertaining, and instructive manner that everyone can understand and apply. &lt;BR&gt; Through the use of timely case studies and fascinating stories, SIX PIXELS OF SEPARATION offers a complete set of the latest tactics, insights, and tools that will empower you to reach a global audience and consumer base-and, best yet, you can do this pretty much for free. Digital marketing expert Mitch Joel unravels this fascinating world of new media-but does so with a brand-new perspective that is driven by compelling results. The smarter entrepreneurs and top executives are leveraging these digital channels to get their voice "out there"-connecting with others, becoming better community citizens, and, ultimately, making strategic business moves that are increasing revenue, awareness, and overall success in the marketplace-without the support of traditional mass media. &lt;BR&gt; Everyone is connected. Isn't it time for you and your company to connect to everyone? SIX PIXELS OF SEPARATION will show you how. &lt;BR&gt;&lt;/p&gt;&lt;br/&gt;</description>
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  <language>English</language>
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  <pub-date type="date">2009-09-01</pub-date>
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  <publisher>Business Plus</publisher>
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  <subject-tags>Business, Economics, Finance</subject-tags>
  <title>Six Pixels of Separation: Everyone Is Connected. Connect Your Business to Everyone.</title>
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