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ISBN 9780983124436 Published Sept. 2011
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At head of title: Big Brain vs. Little Brain communication.
From the Publisher:
To succeed at work and in life, people need to know how to have great encounters - in person, online, and on the phone with customers, colleagues and clients. Kevin McCarney shows how readers can create positive results in every communication every day when they understand the secrets of the Big Brain and the Little Brain - the two communication brains we all use.
The book not only helps readers build their own communication skills but also gives them simple, easy to remember ways to explain the art of communication to anyone, including managers and front line employees.
Tagged: Business, Economics, Finance
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