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Hardcover
192 pages
ISBN 9781422157299 Published Oct. 2010
Harvard Business School Press
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Saving Your Good Idea from Getting Shot Down
Book Description
Kotter and Whitehead reveal how to win the support for ideas by understanding the generic attack strategies that naysayers and obfuscators deploy, and engaging these adversaries with tactics tailored to each strategy.
Tagged: Business, Economics, Finance
This title is Temporarily out of stock because publisher cannot supply
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