"Any Industry is Ripe for Reinvention" was inspired by Michaels Lewis' book Moneyball, which chronicles the unexpected success of a small-market baseball team, The Oakland A's. The A's manager, Billy Beane, used unusual metrics to find the best players because his team could not compete monetarily with those in bigger markets. Baseball fanatic and 800-CEO-READ's resident artist, Dylan Schleicher, sketched images of three other industries that have changed their stripes over the years, in a helpful reminder to find new, lean, and creative ways to conduct your business.

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