$10 Trillion Prize: Captivating the Newly Affluent in China and India
In The $10 Trillion Prize, bestselling author Michael J. Silverstein and his The Boston Consulting Group colleagues in China and India provide the first comprehensive profile of the emerging middle class, primed to transform the global marketplace. Already the world's biggest buyers of cars, mobile phones, appliances, and more, these consumers are eager for more products and services. In fact, it's estimated that by 2020, consumers in China and India will generate about $10 trillion of total annual revenue for companies selling to them.BusinessEconomicsFinance
Your price: $24.00/ea
Hardcover Non-returnable Discounts
|1 - 24||$24.00||20%|
|25 - 99||$21.00||30%|
|100 - 499||$19.50||35%|
|500 - 999||$18.90||37%|
Need 1000 or more?
Additional discounts may be available. Please call 1-800-236-7323 for more information.
You may also place an order online at the highlighted discount for any quantity over 500.
|Publisher||Harvard Business School Press|
Your price: $27.00/ea
|App required||iOS or Google Play|
|Publisher||Harvard Business Review Press|
Interested in eBooks? — Please read our brief introduction before purchasing.