Big Moo: Stop Trying to Be Perfect and Start Being Remarkable

    By Seth Godin (Editor)
A collaboration of top business thinkers draws on the philosophies of Seth Godin's Purple Cow, sharing case stories that illustrate the effective development and promotion of innovative ideas, in a guide for professional groups that explores such themes as embracing change, taking risks, and standing out in one's market. 35,000 first printing.


Your price: $14.39
LIST PRICE: $15.99
ISBN 9781101216262
Publish Date 10/19/2005
Availability Available
Publisher Penguin Group US
Language English

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