Exploiting Chaos: 150 Ways to Spark Innovation During Times of Change

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LIST PRICE: $20.00


Pages 271
Publisher Gotham Books
Published 09/2009
Language English

Exploiting Chaos: 150 Ways to Spark Innovation During Times of Change

    By Jeremy Gutsche
Format
Price
$20.00
   SUMMARY
The hottest trend spotter in North America reveals powerful strategies for thriving in any economic climate.
Did you know that Hewlett?Packard, Disney, Hyatt, MTV, CNN, Microsoft, Burger King, and GE all started during periods of economic recession? Periods of uncertainty fuel tremendous opportunity, but the deck gets reshuffled and the rules of the game get changed. EXPLOITING CHAOS is the ultimate business survival guide for all those looking to change the world. Topics include: SPARKING A REVOLUTION, TREND: HUNTING, ADAPTIVE INNOVATION and INFECTIOUS MESSAGING.
Product Identifiers
9781592405077 — Paperback