How: Why How We Do Anything Means Everything (Expanded)

    By Dov Seidman
The flood of information, unprecedented transparency, increasing interconnectedness-and our global interde¬pendence-are dramatically reshaping today's world, the world of business, and our lives. We are in the Era of Behavior and the rules of the game have fundamentally changed. It is no longer what you do that matters most and sets you apart from others, but how you do what you do. Whats are commodities, easily duplicated or reverse-engineered. Sustainable advantage and enduring success for organizations and the people who work for them now lie in the realm of how, the new frontier of conduct.

For almost two decades, Dov Seidman's pioneering organi¬zation, LRN, has helped some of the world's most respected companies build "do it right," winning cultures and inspire principled performance throughout their organizations. Seidman's distinct vision of the world, business, and human endeavor has helped enable more than 15 million people do¬ing business in more than 120 countries to outbehave the competition. In "HOW: Why HOW We Do Anything Means Everything," Dov Seidman shares his unique approach with you. Now updated and expanded, "HOW" includes a new Fore¬word from President Bill Clinton and a new Preface from Dov Seidman on why how we behave, lead, govern, operate, consume, engender trust in our relationships, and relate to others matters more than ever and in ways it never has before.

Through entertaining anecdotes, surprising case studies, cutting-edge research in a wide range of fields, and reveal¬ing interviews with a diverse group of leaders, business executives, experts, and everyday people on the front lines, this book explores how we think, how we behave, how we lead, and how we govern our institutions and ourselves to uncover the values-inspired "hows" of twenty-first-century success and significance.

Divided into four comprehensive parts, this insightful book: Exposes the forces and factors that have fundamentally restructured the world in which organizations operate and their people conduct themselves, placing a new focus on their howsProvides frameworks to help you understand those hows and implement them in powerful and productive waysHelps you channel your actions and decisions in order to thrive uniquely within today's new realitiesSheds light on the systems of how-the dynamics between people that shape organizational culture-andintroduces a bold new vision for leading and winning through self-governance

The qualities that many once thought of as "soft"-values, trust, and reputation-are now the hard currency of success and the ultimate drivers of efficiency, performance, innova¬tion, and growth.

With in-depth insights and practical advice, "HOW" will help you bring excellence and significance to your business endeavors- and your life-and refocus your efforts in powerful new ways.
If you want to stand out, to thrive in our fast changing, hyper¬connected, and hypertransparent world, read this book and discover "HOW."

    ABOUT THE AUTHOR
Dov Seidman's career has focused on how companies and their people can operate in both principled and profitable ways. Dov is the CEO of LRN. Since 1994, LRN has helped to shape winning organizational cultures inspired by sustainable values in hundreds of companies with more than 20 million people working in over 100 countries. LRN is the exclusive corporate sponsor of The Elie Wiesel Foundation for Humanity Prize in Ethics.

    REVIEW QUOTES

"In his book "HOW" Mr Seidman explained why he feels behaviour (as opposed to the more fashionable management notions of engagement or motivation) is the key to organisational success....Thought leadership, and big ideas, are rare. But here is a challenging thought for you. Outbehave, outperform, outgreen - or out you go."
-The Financial Times Business Life columnist Stefan Stern"The book has understandably received a second wind, propelled by the global economic turmoil. Books like Seidman's on the importance of trust and building and strengthening corporate reputation are being heralded as the voices of sanity."
-Economic Times journalist Arati Menon Carroll"Dov Seidman captures the power that Ray Kroc instilled in us at McDonald's from the day he opened his first restaurant in 1955--a culture based on values puts the customer first. In today's world, focusing on the 'how' is critical to accelerating momentum. HOW is required reading for anyone seeking enduring success in



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Your price: $17.09
LIST PRICE: $18.99
ISBN 9781118167687
Publish Date 09/12/2011
Availability Available
Publisher Wiley
Language English