Innovator's DNA: Mastering the Five Skills of Disruptive Innovators

    By Jeff Dyer, Hal Gregersen, Clayton Christensen
A new classic, cited by leaders and media around the globe as a highly recommended read for anyone interested in innovation. In The Innovator's DNA, authors Jeffrey Dyer, Hal Gregersen, and bestselling author Clayton Christensen (The Innovator's Dilemma, The Innovator's Solution, How Will You Measure Your Life?) build on what we know about disruptive innovation to show how individuals can develop the skills necessary to move progressively from idea to impact. By identifying behaviors of the world's best innovators-from leaders at Amazon and Apple to those at Google, Skype, and Virgin Group-the authors outline five discovery skills that distinguish innovative entrepreneurs and executives from ordinary managers: Associating, Questioning, Observing, Networking, and Experimenting. Once you master these competencies (the authors provide a self- assessment for rating your own innovator's DNA), the authors explain how to generate ideas, collaborate to implement them, and build innovation skills throughout the organization to result in a competitive edge. This innovation advantage will translate into a premium in your company's stock price-an innovation premium-which is possible only by building the code for innovation right into your organization's people, processes, and guiding philosophies. Practical and provocative, The Innovator's DNA is an essential resource for individuals and teams who want to strengthen their innovative prowess.

"The book adds a great deal to our understanding of the mindset of path breaking innovators." - "San Jose Mercury News"
"the book is easy to read, jammed with examples and, at a time when innovation is a beacon, offers an interesting model to consider." - "Globe & Mail"
"Businesses worldwide have been guided and influenced by "The Innovator's Dilemma" and "The Innovator's Solution." Now "The Innovator's DNA" shows where it all starts. This book gives you the fundamental building blocks for becoming more innovative and changing the world. One of the most important books to come out this year, and one that will remain pivotal reading for years to come." - Marc Benioff, Chairman and CEO,; author, "Behind the Cloud"
""The Innovator's DNA" is the 'how to' manual to innovation, and to the fresh thinking that is the root of innovation. It has dozens of simple tricks that any person and any team can use today to discover the new ideas to solve the importanty

Innovator's DNA: Mastering the Five Skills of Disruptive Innovators


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Pages 296
Availability Available
Publisher Harvard Business School Press
Published 07/2011
Language English

Product Identifiers
9781422134818 — Hardcover