It's Not about You: A Little Story about What Matters Most in Business

    By Bob Burg, John David Mann, John David Mann

From the Publisher:

From the acclaimed, bestselling authors of "The Go-Giver," a new parable about leadership and the power of positive persuasion.

In this inspirational parable, we meet Ben, a young manager charged with persuading five hundred employees of a struggling chair manufacturer to agree to a merger as a way out of their financial woes. Facing what seems like an impossible uphill climb, Ben seeks the advice of Claire, an old friend, who introduces him to an eccentric elderly lady known simply as Aunt Elle.

Over the course of the week leading up to the crucial vote, Aunt Elle teaches Ben about the power of influence and positive persuasion. Ben also meets with each of the manufacturer's four top executives in an effort to sway them to his side, and instead comes away from each meeting with a different leadership lesson. But it's not until Ben reflects on his own experiences that he learns the critical principle so many people in positions of power fail to grasp: it's not about me, it's about you.

Written with the same light touch that made "The Go-Giver" a hit, this book is sure to resonate with anyone who wants to understand genuine leadership and subtle influence.


BusinessEconomicsFinance
    ABOUT THE AUTHORS

Bob Burg regularly speaks at sales and leadership conferences for corporations and associations, including international and Fortune 500 companies.

John David Mann is an award-winning author whose titles include the New York Times bestsellers The Red Circle and Flash Foresight and the international bestseller The Go-Giver.

John David Mann is an award-winning author whose titles include the New York Times bestsellers The Red Circle and Flash Foresight and the international bestseller The Go-Giver.


    REVIEW QUOTES

"Burg and Mann have, once again, masterfully employed common sense and good judgment to show that success happens when you have an egalitarian spirit, practice Golden Rule behavior every day, and empower your people to make decisions from their hearts and souls. I LUV this book."--Colleen Barrett, President Emerita of Southwest Airlines


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Your price: $15.29/ea
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App required iOS or Google Play
DRM Yes
ISBN 9781101544334
Language English
Publish Date 09/19/2011
Publisher Penguin Publishing Group

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