McDonald's: Behind the Arches (Rev)
McDonald's is the world's premier entrepreneurial success story. In tough financial times, McDonald's proved that ingenuity, trial and error, and gut instinct were the keys to building a service business the entire world has come to admire. Informative and filled with behind the scenes stories, this remarkable saga offers a look inside a great American business success.
| Quantity | Price | Discount |
|---|---|---|
| List Price | $20.00 | |
| 1 - 24 | $17.00 | 15% |
| 25 - 99 | $12.40 | 38% |
| 100 - 249 | $12.00 | 40% |
| 250 - 499 | $11.60 | 42% |
| 500 + | $11.40 | 43% |
Non-returnable discount pricing
$20.00
Book Information
| Publisher: | Bantam |
|---|---|
| Publish Date: | 07/01/1995 |
| Pages: | 496 |
| ISBN-13: | 9780553347593 |
| ISBN-10: | 0553347594 |
| Language: | English |
Full Description
McDonald's is the story of an American business success, a company that proved the value of hard work, ingenuity, trial and error, and gut instincts. In McDonald's: Behind the Arches, business writer John F. Love tells the astonishing story of the people and the strategies, the innovation and the brilliance that turned a single hamburger stand into a multibillion-dollar corporation that has influenced the very culture of America - and now the world.