Program or Be Programmed: Ten Commands for a Digital Age

    By Douglas Rushkoff

STAFF PICKS: The New Theseus and Novelty Minotaur

Posted February 29, 2012, 7:44 PM with category of General Business
Theseus was always in search of his next adventure, choosing to travel overland to meet his father in Athens so he could clear the road of its notorious monsters and villains (such as Procrustes, who business book readers may recognize from Nassim Nicholas Taleb's Bed of Procrustes) rather than taking the safer sea route suggested by his grandfather. And when he learned that Athens was sending seven young men and seven women in war tribute each year to be devoured by the Minotaur—the half-bull, half man pet monster of the cruel King Minos of Crete—he decided he would be one of the fourteen to go, that he would try to rid the world of yet another monster. Winifred Gallagher's recently released New: Understanding Our Need for Novelty and Change, explains the tendencies each of us has (or lacks) for novelty and new experiences—or neophilia—and what those tendencies mean for each of us and our collective future. Read more

STAFF PICKS: Culture and The Innovator's Cookbook

Posted August 29, 2011, 9:30 PM with category of General Business
When you booted up Windows 95, a man named Brian Peter George St. John le Baptiste de la Salle Eno made that experience more remarkable and memorable. He made the little league game at the end of the movie Traffic seem profound and timeless—a gentle, reassuring reminder that the universe is stitched together of individual, seemingly mundane moments. Read more

JACK COVERT SELECTS: Jack Covert Selects – Program or Be Programmed

Posted January 13, 2011, 9:46 PM with category of General Business
Program or Be Programmed: Ten Commandments for a Digital Age by Douglas Rushkoff, OR Books, 149 pages, $16. 00, Paperback, November 2010, ISBN 9781935928157 There have been a great number of books debating what effects technology and the Internet have had on us individually and as a species. And there is a bit of that at play in Douglas Rushkoff’s recent book, Program or Be Programmed, but what he really offers is a clear view of the fundamental biases of the Internet and what we can do to effectively use that technology without letting it abuse us in the process. Read more

NEWS: Program or Be Programmed

Posted November 18, 2010, 8:00 PM with category of General Business
Douglas Rushkoff follows his full size, largely distributed Life, Inc. with an indie distributed, smaller book called Program or Be Programmed: Ten Commands for a Digital Age. The biggest difference though, is not the size or distribution -- but that it may be his most powerful writing yet. Read more


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Language English
Pages 154
Published 09/2011
Publisher Soft Skull Press