Quest for Global Dominance: Transforming Global Presence Into Global Competitive Advantage

    By Anil K Gupta, Vijay Govindarajan, Haiyan Wang
Anil K. Gupta, Vijay Govindarajan, and Haiyan Wang are among the most distinguished experts in the field of globalization. In "The Quest for Global Dominance" they present the lessons from their twenty-year study of over two hundred corporations. They argue that, in order for a company to create and maintain its position as a globally dominant player, executives must ensure that their company leads its industry in the following four essential tasks: Identifying market opportunities worldwide and pursuing them by establishing the necessary presence in all key markets Converting global presence into global competitive advantage by identifying and developing the opportunities for value creation that global presence offers Cultivating a global mindset by viewing cultural and geographic diversity as an opportunity, not just a challenge Leveraging the rise of emerging markets especially China and India to transform the company's growth prospects, global cost structure, and pace of innovation
    ABOUT THE AUTHORS
Gupta is a Distinguished Scholar-Teacher and Professor of Strategy and Global e-Business at the Robert H. Smith School of Business, University of Maryland at College Park. He has been Director of three corporations. Vijay Govindarajan received his Ph.D. from Harvard University in 1978. He is the Earl C. Daum 1924 Professor of International Business at the Amos Tuck School of Business Administration at Dartmouth College. Professional credits include Outstanding Teacher of the Year, voted by MBA students during several academic years; and Outstanding Business School Faculty, named by Business Week.

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ISBN 9781119097457
Language English
Publish Date 01/11/2015
Publisher Jossey-Bass

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