Secret Language of Leadership: How Leaders Inspire Action Through Narrative

    By Stephen Denning
The book introduces "the concept of narrative intelligence--"an ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it. The book's lucid explanations, vivid examples and practical tips are essential reading for CEOs, managers, change agents, marketers, salespersons, brand managers, politicians, teachers, parents--anyone who is setting out to the change the world.
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Pages 279
Availability Available
Publisher Jossey Bass
Published 10/2007
Language English
Product Identifiers
9780787987893 — Hardcover