What the Dog Saw: And Other Adventures

    By Malcolm Gladwell
What is the difference between choking and panicking? Why are there dozens of varieties of mustard-but only one variety of ketchup? What do football players teach us about how to hire teachers? What does hair dye tell us about the history of the 20th century?
In the past decade, Malcolm Gladwell has written three books that have radically changed how we understand our world and ourselves: " The Tipping Point"; "Blink"; and "Outliers." Now, in "What the Dog Saw," he brings together, for the first time, the best of his writing from "The" "New Yorker" over the same period.
Here is the bittersweet tale of the inventor of the birth control pill, and the dazzling inventions of the pasta sauce pioneer Howard Moscowitz. Gladwell sits with Ron Popeil, the king of the American kitchen, as he sells rotisserie ovens, and divines the secrets of Cesar Millan, the "dog whisperer" who can calm savage animals with the touch of his hand. He explores intelligence tests and ethnic profiling and "hindsight bias" and why it was that everyone in Silicon Valley once tripped over themselves to hire the same college graduate.
"Good writing," Gladwell says in his preface, "does not succeed or fail on the strength of its ability to persuade. It succeeds or fails on the strength of its ability to engage you, to make you think, to give you a glimpse into someone else's head." "What the Dog Saw "is yet another example of the buoyant spirit and unflagging curiosity that have made Malcolm Gladwell our most brilliant investigator of the hidden extraordinary.

NEWS: Hudson Booksellers Best Books of 2009

Posted November 23, 2009, 9:13 PM with category of General Business
If you travel often, you have probably bought a book from an airport bookstore. And, if so, chances are it was from Hudson Booksellers. Because they have so many people traveling on business visit their stores, they probably have a better idea of what is popular in the business genre than most retailers. Read more

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Posted November 14, 2009, 12:11 AM with category of General Business
We're bringing back Friday Links, a blog feature that we haven't posted in some time. Basically, the wonderful folks here at 8cr compile some of their favorite stories throughout the week, and we post the links. Brilliant, eh? Read more


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ISBN 9780316086134
Language English
Publish Date 10/19/2009
Publisher Little, Brown and Company

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