What Chinese Want: Culture, Communism, and China's Modern Consumer

    By Tom Doctoroff
China is a critical player in the global marketplace, but there is still widespread confusion about what really makes the country tick, even the Chinese have difficulty explaining their own 'Chineseness' to outsiders. In What Chinese Want, China expert Tom Doctoroff posits that China's distinguishing traits explain the country in profound ways.

 
What Chinese Want: Culture, Communism, and China's Modern Consumer

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Pages 258
Availability Available
Publisher Palgrave Mac Millan
Published 05/2012
Language English

Product Identifiers
9780230340305 — Hardcover