Loyal Godin fans know that a new book launch brings exciting swag with it. For This is Marketing, there were collector’s covers. There was the giant Titan and the Behemoth, beloved by readers who can handle an 18-pound book. There was the wooden boxed set, the LP readings and more.
This time, though, Seth Godin has outdone himself. There are only 400 sets of swag for the first people fast enough to pre-order the 12-book set of THE PRACTICE.
Check out some of the images below.
If you're the sort of person who likes to go first, or wants to share a book with your peers, today's the day. There aren't many...
12 copies of the hardcover book, plus all the swag, shipping the week of November 3, 2020. No more than three orders per person please.