Bag the Elephant!: How to Win and Keep Big Customers

By Steve Kaplan
Presents stories which are derived from the author's real-world experience, that show you how to put the strategy to work.


NEWS & OPINION: 11 out of 24 ain't bad

Posted September 8, 2005, 4:46 PM with category of Publishing Industry
Ray Bard of Bard Press in Austin,TX has done something many publishers would love to duplicate. in the past decade he has published 24 books. of those 24, 11 have made national business best seller lists. Read more

NEWS & OPINION: A Look at the Fall

Posted August 24, 2005, 6:50 PM with category of Marketing & Sales
Here are some books we are liking for the fall. Competition Demystified by Bruce Greenwald and Judd Kahn (Aug. ) - The author revisit and simplify Porter's Five Forces. Read more

JACK COVERT SELECTS: Jack Covert Selects: Bag the Elephant

Posted August 15, 2005, 7:32 PM with category of Management & Workplace Culture
Bag the Elephant: How to Win & Keep BIG Customers by Steve Kaplan, Bard Press, 190 Pages, $19. 95 Hardcover, August 2005, ISBN 1885167628 Steve Kaplan has written a book that is very near to my cold capitalist heart. I have been a believer in "bagging the elephant" for years--with limited success. Read more


  Choose a format

Price: $19.95/ea

1 $19.95 9781885167620 No volume discount available.

About the Hardcover

Publisher Bard Press (NY)
Publish date 09/01/2005
Pages 208
ISBN-13 9781885167620
Language English