Category Killers: The Retail Revolution and Its Impact on Consumer Culture

By Robert Spector
Explores the rise of retail's reigning disrupor: retailers who seek to dominate a distinct classification of merchandise and wipe out the competition. Based on decades of research and investigative reporting. Recounts how some retailers have profoundly altered cultural and economic factors.


NEWS & OPINION: Brand Autopsy's Worth(less) Read Four

Posted February 3, 2005, 2:26 PM with category of Management & Workplace Culture
In what is becoming a regular feature, the coroners at Brand Autopsy have published another installment of Worthy Read Worthless Reads. Make sure to go read their thoughts on the books. Here is a list of what they reviewed and its worthiness: Branded Nation by James Twitchell - Worthless The Marketing Playbook by John Zagula and Richard Tong - It Depends The First Ninety Days by Michael Watkins - Worthy Book of Yo! Read more

NEWS & OPINION: Brand Autopsy examines Category Killers

Posted January 27, 2005, 4:14 AM with category of Management & Workplace Culture
Brand Autopsy is hosting the Category Killers on Business Blog Book Tour today. Robert Spector is answering questions and Paul and John are doing their normal job of doing a really good job with their stop. The tour will be at Brand Experience Lab tomorrow and Learned on Women on Friday. Read more

NEWS & OPINION: Business Blog Book Tour - Category Killers

Posted January 25, 2005, 8:27 PM with category of Management & Workplace Culture
800-CEO-READ is today's stop on the Business Blog Book Tour. The book on this month's tour is Category Killers by Robert Spector. Here is a taste of what Robert gets into in the book: Today’s shoppers are—depending on your point of view—either blessed or cursed by an overabundance of merchandise, amassed under one roof, in a retail concept that has had a profound impact on the consumer culture: category killers. Read more

EXCERPTS: Category Killers - The Declaration of Indpendents

Posted January 25, 2005, 5:13 PM with category of Management & Workplace Culture
Competent, creative independent retailers dont need to use resistance tactics in order to survive. These merchants understand that, to compete successfully, they must provide something that customers cant get anywhere else. To run a specialty store that successfully competes with category killers, you have to specialize to an even greater degree. Read more

EXCERPTS: Category Killers - Category Management

Posted January 25, 2005, 4:00 PM with category of Management & Workplace Culture
For the past couple of years, the term category management has entered the retail lexicon in virtually every merchandise category. Category management began in the supermarket business, where big retailers of packaged goods learned that they could improve sales and profits if they could more efficiently administer all their different product classifications. The idea was to oversee the store not as aggregation of products, but rather as an amalgam of categories, with each category unique it how it is priced and how it is expected to perform over time. Read more


  Choose a format

Price: $22.36/ea
LIST PRICE: $27.95

Bulk Hardcover Non-returnable Discounts
Quantity Price Discount
1 - 24 $22.36 20%
25 + $19.57 30%
ISBN: 9781578519606

About the Hardcover

Publisher Harvard Business School Press
Publish date 01/01/2005
Pages 221
ISBN-13 9781578519606
ISBN-10 1578519608
Language English