Cult of Mac — Business Books in Bulk - 800-CEO-READ

The Cult of Mac

    By Leander Kahney

There is no product on the planet that enjoys the devotion of a Macintosh computer. Apple's machines have legions of loyal, sometimes demented fans. "The Cult of Mac" surveys the devoted following that has grown up around Macintosh computers. Like fans of a football team or a rock group, Macintosh fanatics have their own subculture, with clearly defined obsessions, rites, and passages. Famously dedicated to their computers, many Mac fans eat, sleep, and breathe the Macintosh. Fans who get Mac tattoos and haircuts, people who attend Apple Store openings like they are Grateful Dead shows, counterculture icons who love the Mac, people who turn old Macs into aquariums (or bongs), Ellen Fein lookalike contests, erotic fiction featuring Steve Jobs; it's all here. Technology reporter Leander Kahney exposes all sides of Mac fanaticism, from the innocuous to the insane.

Leander Kahney is news editor for and primary author of its popular Cult of Mac blog. He is also the author of two acclaimed books, The Cult of Mac and The Cult of iPod. As a reporter and editor, Kahney has covered Apple for more than a dozen years.


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Posted March 31, 2008, 10:10 PM with category of General Business
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NEWS: Congrats to the Cult!

Posted March 23, 2006, 5:35 PM with category of General Business
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NEWS: There are never enough book about Apple

Posted February 4, 2005, 2:20 PM with category of General Business
As a recent Apple convert, I take any chance I can get to support my new love. In September, we ran an excerpt from Cult of Mac by Wired reporter Leander Kahney. I have seen a lot of love for the book in the last week with reviews on The Unoffical Apple Weblog and in Dwell Magazine (sorry no link). Read more

NEWS: Brand Autopsy's Worth(less) Read Four

Posted February 3, 2005, 2:26 PM with category of General Business
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ISBN: 9781593271220

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ISBN 9781593271220
Language English
Pages 268
Publish Date 10/01/2006
Publisher No Starch Press