Digital Bank: Strategies to Launch or Become a Digital Bank
Digital Bank tracks the innovations in banking and how the mobile internet is changing the dynamics of consumer and corporate relationships with their banks. The implication is that banks must become digitized, and that is a challenge as becoming a Digital Bank demands new services focused upon 21st-century technologies. Digital Bank not only includes extensive guidance and background on the digital revolution in banking, but also in-depth analysis of the activities of incumbent banks such as Barclays in the UK and mBank in Poland, as well as new start-ups such as Metro Bank and disruptive new models of banking such as FIDOR Bank in Germany. Add on to these a comprehensive sprinkling of completely new models of finance, such as Zopa and Bitcoin, and you can see that this book is a must-have for anyone involved in the future of business, commerce and banking.
Whoever reads this book without swiftly moving to action, may regret it. Guido Poli, Head of Market Intelligence, Banca Monte dei Paschi di Siena"
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About the Hardcover
|Publisher||Marshall Cavendish International (Asia) Pte Ltd|
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