The End of Average: How We Succeed in a World That Values Sameness
By Todd Rose
No one wants to be average, but according to author Todd Rose there’s nothing to worry about – average doesn’t exist. Yet society at almost every level is designed around the idea that there is some vast middle of mediocrity; it shouldn’t be. That critical insight is the premise for Rose’s book, The End of Average, which lays out the mathematical flaws in the idea of average and offers three principles of individuality that can lead to a better, more satisfying life.
NEWS & OPINION: Inside the Longlist: Big Ideas & New Perspectives
NEWS & OPINION: The 2016 800-CEO-READ Business Book Awards Longlist
EDITOR'S CHOICE: The End of Average: How We Succeed in a World That Values Sameness
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