Entrepreneurial DNA: The Breakthrough Discovery That Aligns Your Business to Your Unique Strengths

By Joe Abraham

Founder of BOSI shows how to discover your unique entrepreneurial profile and build breakthrough strategy around it.  

From the Publisher:

What's yourENTREPRENEURIALstyle?

"This powerful, practical book gives you proven techniques to help you maximize yourpersonal and business potential and make more money than ever before."
--BRIAN TRACY, author of "The Psychology of Selling"

"Stop trying to fit the mold of some successful entrepreneur you've seenand start tapping your own DNA--this book will show you how."
--JOHN JANTSCH, author of "Duct Tape Marketing" and "The Referral Engine"

"This book is the ultimate roadmap to building a thriving business and life as anentrepreneur. Joe Abraham's ideas and insights are fresh, innovative, timeless, andguaranteed to produce real results and position you for long-term success."
--IVAN MISNER, "New York Times" bestselling author of"The 29% Solution" and founder of BNI and Referral Institute

"Joe is the next-generation version of Michael Gerber."
--ERIC PLANTENBERG, founder and CEO, Freedom Personal Development

"Are you interested in knowing your strengths and weaknessesas an entrepreneur and the strategies that work best for yourparticular DNA? If so, read this insightful and helpful book."
--RAFAEL PASTOR, Chairman of the Board and CEO, Vistage International

About the Book:

"Entrepreneurial DNA" proves the simple butcritical fact that not all entrepreneurs are cutfrom the same cloth. After all, nobody wouldput Donald Trump, a multilevel marketer, andthe owner of a local pizza parlor in the samecategory. Everyone possesses unique entrepreneurial"DNA"--and discovering yours is thecritical first step to success.

To help you build a successful business oroptimize results within your current business, serial entrepreneur and business strategistJoe Abraham has developed the BOSI system--a simple, structured process for determiningyour own entrepreneurial tendencies, strengths, and growth areas.

With the BOSIsystem, you can create a strategic plan mappedto your entrepreneurial DNA that will improveall aspects of your business and leadershipjourney. Abraham's system provides four entrepreneurialcategories that people fall into.Which type of entrepreneur are you?

Builder: Strategic, always lookingfor the upper hand
Talent: creating scalable business ventures

Opportunist: Speculative, alwaysin the right place at the right time
Talent: making money fast

Specialist: Focused, in it for the long term
Talent: providing exceptional client service

Innovator: Inventive, with adesire to make an impact
Talent: creating game-changing products

At least one of these four categories describesyou--or perhaps a combination of two. Learningwhat type of entrepreneurial DNA you possessis critical to how you should structure anddeploy your game plan in business.

Whether you're serious about becoming a successfulentrepreneur or improving your existingbusiness, start with "Entrepreneurial DNA."You'll discover your unique BOSI profi le andgain tremendous insight into how to engagethe right people and develop plans and processesto match who you are.


Small BusinessEntrepreneurship




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ISBN: 9780071754514

About the Hardcover

Publisher McGraw-Hill
Publish date 04/11/2011
Pages 260
ISBN-13 9780071754514
ISBN-10 0071754512
Language English

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