Good Strategy/Bad Strategy: The Difference and Why It Matters — Business Books in Bulk - 800-CEO-READ

Good Strategy/Bad Strategy: The Difference and Why It Matters

    By Richard P Rumelt
Clears out the mumbo jumbo and muddled thinking underlying "too many "strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world
Developing and implementing a strategy is "the "central task of a leader, whether the CEO at a Fortune 100 company, an entrepreneur, a church pastor, the head of a school, or a government official. Richard Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with "strategy." He debunks these elements of "bad strategy" and awakens an understanding of the power of a "good strategy."
A good strategy is a specific and coherent response to--and approach for overcoming--the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect in challenges as varied as putting a man on the moon, fighting a war, launching a new product, responding to changing market dynamics, starting a charter school, or setting up a government program. Rumelt's
nine sources of power--ranging from using leverage to effectively focusing on growth--are eye-opening yet pragmatic tools that can be put to work on Monday morning.
Surprisingly, a good strategy is often unexpected because most organizations don't have one. Instead, they have "visions," mistake financial goals for strategy,
and pursue a "dog's dinner" of conflicting policies and actions.
Rumelt argues that the heart of a good strategy is insight--into the true nature of the situation, into the hidden power in a situation, and into an appropriate response. He shows you how insight can be cultivated with a wide variety of tools for guiding your
own thinking.
Good Strategy/Bad Strategy "uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life. The detailed examples range from Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from Nvidia to Silicon Graphics, from the Getty Trust to the Los Angeles Unified School District, from Cisco Systems to Paccar, and from Global Crossing to the 2007-08 financial crisis.
Reflecting an astonishing grasp and integration of economics, finance, technology, history, and the brilliance and foibles of the human character, "Good Strategy/Bad Strategy "stems from Rumelt's decades of digging beyond the superficial to address hard questions with honesty and integrity.

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Posted December 22, 2011, 2:45 PM with category of General Business
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NEWS: strategy + business's Best Business Books 2011

Posted November 23, 2011, 4:48 PM with category of General Business
strategy + business's yearly list of the best business books is always one of the finest. They do something really simple, but simply brilliant, having authors and thinkers who work in each category come in and curate the year's books with lengthy essays. This always makes it one of the most thorough and thoughtful lists put out every year, and this year is no exception. Read more

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Understandably (looking at the award sponsors), the FT/Goldman Sachs Book Award always tends more toward macroeconomics, high finance and big business. But they always seem to pick well, and I always find books I feel the need to revisit when they announce their list. Just in case you missed the announcement of the the award's longlist as I did, it is: Grand Pursuit: The Story of Economic Genius by Sylvia Nasar, Simon & Schuster No Angel: The Secret Life of Bernie Ecclestone by Tom Bower, Faber & Faber Poor Economics: A Radical Rethinking of the Way to Fight Global Poverty by Abhijit V. Read more


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Price: $12.99/ea

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ISBN 9780307886255
Language English
Publish Date 07/18/2011
Publisher Crown Business

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