Great from the Start: How Conscious Corporations Attract Success

By John B Montgomery
"Great from the Start" not only prepares entrepreneurs for success in the prevailing economic paradigm where the corporation exists solely to maximize profits for shareholders, but also shows you how to design your business for success in the emerging economic paradigm in which corporations exist to optimize both good and profit. You will lean how to build a purposeful and soulful business that is a force for good and reflects your values, embodies the tenets of Conscious Capitalism as a Certified B Corporation and acts appropriately as a responsible global citizen. Finally, if you are a leader who aspires to operate from the heart, believes in abundance and plays power with instead of power over, "Great from the Start" suggests how you can leverage neuroscience and the science of consciousness to inspire and lead your corporation so that it is optimized for the people that work there.


"Great From the Start is just what entrepreneurs need--a practical roadmap to creating a purposeful business." --JAY COEN GILBERT, co-founder, BLab, and co-founder AND 1 "Great From the Start will surely help you build a successful company, but far more importantly it will help you cultivate a worthwhile life." --ROBB SMITH, CEO, Integral Institute, and founder, Chrysallis "A high impact book." --RAJ SISODIA co-author, Firms of Endearment, and founder Conscious Capitalism Institute


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ISBN: 9781614481485

About the Paperback

Publisher Morgan James Publishing
Publish date 05/01/2012
Pages 273
ISBN-13 9781614481485
ISBN-10 1614481482
Language English