Guide to Analysing Companies

Guide to Analysing Companies

By The Economist and Bob Vause

In today's volatile, complex and fast-moving business world, it can be difficult to gauge how sound a company really is. An apparently strong balance sheet and impressive reported profits may be hiding all sorts of problems that could even spell bankruptcy. So how do you: Know whether a company is well run and doing well.

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Book Information

Publisher: Economist
Publish Date: 01/06/2015
Pages: 368
ISBN-13: 9781610394789
ISBN-10: 161039478X
Language: English

Full Description

In today's volatile, complex and fast-moving business world, it can be difficult to gauge how sound a company really is. An apparently strong balance sheet and impressive reported profits may be hiding all sorts of problems that could even spell bankruptcy. So how do you: Know whether a company is well run and doing well? Decide which ratios and benchmarks to use to assess performance? Work out if a company has massaged its results? Recognize the danger signs on the corporate horizon? Compare companies operating in different sectors or countries? These and many other important questions are answered in a completely updated and revised sixth edition of this clear and comprehensive guide. It is aimed at anyone who wants to understand a company's annual report, judge a customer's creditworthiness, assess a company's investment potential, and much more.

About the Author

Jeremy Kourdi is a business consultant and executive coach, founding director of the executive coaching firm Entendeo Ltd, and the author of twenty-five books. Formerly senior vice president with the Economist, he has also worked with a wide range of organizations including The Economist Group, Duke Corporate Education, HSBC, Novartis, Pearson, Tetra Pak, Zurich/Farmers Insurance, the IMD Business School and London Business School.

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