How to Protect (or Destroy) Your Reputation Online: The Essential Guide to Avoid Digital Damage, Lock Down Your Brand, and Defend Your Business
How to Protect (Or Destroy) Your Reputation Online will show you how to:
How to Protect (or Destroy) Your Reputation Online is an indispensable guidebook for individuals and businesses, offering in-depth information about popular review sites like Yelp, TripAdvisor, and Angie s List. John also shows you how to deal with revenge porn, hate blogs, Google s right to be forgotten in Europe, the business of online complaint sites, even the covert ops of reputation management."
Perception is in the eye of the beholder. In a connected society, your reputation precedes you. What you do, say, share and even consume online defines you. John David makes it very clear that without management and intent, your reputation is left for others to interpret.
Brian Solis, digital analyst, anthropologist, and author of X: The Experience When Business Meets Design"
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