Inside Steve's Brain

By Leander Kahney
One of USA Today's Best Business Books of 2008-now updated with a new chapter

It's hard to believe that one man revolutionized computers in the 1970s and '80s (with the Apple II and the Mac), animated movies in the 1990s (with Pixar), and digital music in the 2000s (with the iPod and iTunes). No wonder some people worship Steve Jobs like a god. On the other hand, stories of his epic tantrums and general bad behavior are legendary.

Inside Steve's Brain cuts through the cult of personality that surrounds Jobs to unearth the secrets to his unbelievable results. So what's really inside Steve's brain? According to Leander Kahney, who has covered Jobs since the early 1990s, it's a fascinating bundle of contradictions.

This expanded edition includes a new chapter on Jobs's very public health crisis and the debate about Apple's future.

"A rich, essential read for [fans] to get inside Jobs' head and discover what makes Apple insanely great." -USA Today

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About the Paperback

Publisher Not available
Publish date 02/15/2012
Pages 312
ISBN-13 9781591845515
ISBN-10 1591845513
Language English