It's Not the How or the What But the Who: Succeed by Surrounding Yourself with the Best

By Claudio Fernandez Araoz
Succeed by mastering the art of the who

Why surround yourself with the best? Because it matters--in all aspects of life.

In fact, in professional environments, getting people right--what global leadership authority Claudio Fernández-Aráoz calls "the art of great 'who' decisions"--marks the difference between success and failure. To thrive, you need to identify those with the highest potential, get them in your corner and on your team, and help them grow. Yet surprisingly very few of us are able to meet that challenge.

This series of short and engaging essays outlines the obstacles to great "who" decisions and offers solutions to address them in a systematic way. Drawing from several decades of experience in global executive search and talent development, as well as the latest management and psychology research, Fernández-Aráoz offers wisdom and practical advice to improve the choices we make about employees and mentors, business partners and friends, top corporate leaders and even elected officials.

The personal stories and cutting-edge studies described in the book will help you understand both your own failings and the external forces commonly at play in staffing decisions. The author shares concrete recommendations on how to select the best people, bring out their strengths, foster collective greatness in the groups you've assembled, and create not only better organizations but also a better society.

Starting with the cases of Amazon pioneer Jeff Bezos and Brazilian tycoon Roger Agnelli and continuing with individual and corporate examples from around the world, Fernández-Aráoz paints a vivid picture of what great "who" decisions look like and presents a fresh and commanding argument about why they matter more than ever today.


NEWS & OPINION: strategy+business's Best Books of 2014

Posted November 5, 2014, 6:19 AM with category of Publishing Industry
The s+b yearly list is always decidedly and refreshingly different than most others. Read more

JACK COVERT SELECTS: Jack Covert Selects - It's Not the How or the What But the Who

Posted June 13, 2014, 2:00 PM with category of Management & Workplace Culture
It’s Not the How or the What But the Who: Succeed by Surrounding Yourself with the Best by Claudio Fernandez Araoz, Harvard Business Review Press, 244 pages, $28. 00, hardcover, June 2014, ISBN 9781625271525 At it’s simplest, It’s Not the How or the What But the Who is a guide to hiring, developing, and retaining the right people. That seems like a fairly straightforward proposition, but if you’ve ever had to hire people you know it is easier said than done. Read more


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ISBN: 9781625271525

About the Hardcover

Publisher Harvard Business Review Press
Publish date 06/03/2014
Pages 244
ISBN-13 9781625271525
ISBN-10 1625271522
Language English

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