Lessons from the Road: Musicians as Business Leaders

By Todd Pasternack
It's tough to measure success for something that doesn't exist yet

The language of music meets the language of business in this unorthodox examination of the influences and impact that creativity, improvisation, and collaboration have within an organization.

Using interviews with successful business people who also were (or still are) professional musicians, musician/ad tech thought-leader Todd Pasternack takes readers through Lessons From The Road: Musicians As Business Leaders using real-world stories "from the road" to help today's business leaders find fresh ideas to bring back to their organizations to create innovative products and solutions, build stronger teams, and more quickly connect dots in unexpected and valuable ways.

Featuring Interviews with:

  • Rob Avery, Scala, Digitas Health and bass player for Boysetsfire
  • Jimmy Chamberlin, CEO of Blue J Strategies and drummer for the Smashing Pumpkins
  • Reid Genauer, CMO at Magisto and guitar and vocals for Assembly of Dust
  • Anurag Gulati, Uber, Facebook, studio owner and engineer
  • Cat Kolodij, Progressive Insurance, guitar and vocals for Working
  • Michael Lowenstern, R/GA, bass clarinet
  • Naomi Margolin, Armada Global, vocalist with Sam Moore and Mark Newman Band
  • Glenn Rosenstein, Wealthpoint Financial Group, record label president and record producer
  • Derek Richmond, Prettybird, guitarist
  • Al Schnier, guitar and vocals for moe.


  •     REVIEW QUOTES
    "Music works. It connects us, inspires us and makes change happen. Todd Pasternack demonstrates that the very passions and skills that musicians use to create magic work in the office as well." --Seth Godin, Author of Linchpin

    "If the conventional business gurus are failing you, maybe it's time to listen to a different drummer. Literally. Todd Pasternack and the musicians he plays with in this book will open your mind and your ears to great business solutions." --Rob Schwartz, CEO at TBWA\\Chiat\\Day NY





        CONTRIBUTIONS


        SHARE THIS
    Embedicon
     
    9781941729243
    eBook

      Choose a format

    Price: $14.36/ea
    LIST PRICE: $17.95

    Bulk Paperback Non-returnable Discounts
    Quantity Price Discount
    1 - 24 $14.36 20%
    25 - 99 $12.56 30%
    100 - 499 $11.67 35%
    500 - 999 $11.31 37%
    ISBN: 9781941729243

    About the Paperback

    Publisher Archer Books
    Publish date 10/17/2017
    Pages 248
    ISBN-13 9781941729243
    ISBN-10 194172924X
    Language English

    Need 1000 or more?

    Additional discounts may be available for print books. We also offer pricing for RETURNABLE orders. Please call 1-800-236-7323 or email us to request a quote.


    Categorized Under