Let My People Go Surfing: The Education of a Reluctant Businessman--Including 10 More Years of Busin

Let My People Go Surfing: The Education of a Reluctant Businessman--Including 10 More Years of Business Unusual

By Yvon Chouinard

"Wonderful. . . a moving autobiography, the story of a unique business, and a detailed blueprint for hope. " --Jared Diamond, Pulitzer Prize-winning author of Guns, Germs, and Steel In this 10th anniversary edition, Yvon Chouinard--legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.

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Book Information

Publisher: Penguin Books
Publish Date: 09/06/2016
Pages: 272
ISBN-13: 9780143109679
ISBN-10: 0143109677
Language: English

Full Description

"Wonderful . . . a moving autobiography, the story of a unique business, and a detailed blueprint for hope." --Jared Diamond, Pulitzer Prize-winning author of Guns, Germs, and Steel In this 10th anniversary edition, Yvon Chouinard--legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.--shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian handyman to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life-a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.

About the Author

Yvon Chouinard is the founder and owner of Patagonia, Inc. , based in Ventura, California. He began in business by designing, manufacturing, and distributing rock climbing equipment in the late 1950s.

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