Let the Elephants Run: Unlock Your Creativity and Change Everything

By David Usher
At David Usher's company, CloudID Creativity Labs, there is a sign on the wall that reads: "Dream big, let the elephants run!" The words are a reminder for us to hold a place in our minds for creativity, where big ideas can form and our imagination can run free. Based on his wildly popular speaking engagements, Let the Elephants Run shows us how to reignite creativity whether in the head office, the home office or the artist's studio. Usher believes creativity is in our DNA; it's in everyone, not just the creative class. We all start our lives as creative beings but for many that spark becomes lost over time. How do we jump-start our creative process as adults? What does it means to be a creative person? How do we follow through with our ideas and turn them into tangible outcomes? Usher empowers readers to achieve more "aha" moments through two cornerstone principles of creativity: freedom and structure. Using a mix of personal anecdotes and professional examples from the worlds of industry, technology, science, music and art, he shows us that creativity is not magic; it is a learnable skill that any person or business can master. The dynamic full-colour design includes photographs, artwork and illustrations, as well as action pages to help readers start cultivating the habit of documenting their ideas for future execution. Let the Elephants Run is an essential guidebook to reconnecting with our imaginations and nurturing our creativity in accessible and productive ways.


JACK COVERT SELECTS: Let the Elephants Run: Unlock Your Creativity and Change Everything

Posted June 11, 2015, 11:07 AM with category of Innovation & Creativity
David Usher not only tells us that creativity is a lot of hard work, he teaches us how to do the work. Read more


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ISBN: 9781770898684

About the Hardcover

Publisher House of Anansi Press
Publish date 06/09/2015
Pages 256
ISBN-13 9781770898684
ISBN-10 1770898689
Language English

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