Nice Companies Finish First: Why Cutthroat Management Is Over--And Collaboration Is in

Nice Companies Finish First: Why Cutthroat Management Is Over--And Collaboration Is in

By Peter Shankman

The era of authoritarian cowboy CEOs like Jack Welch and Lee Iacocca is over. Shankman, a pioneer in modern PR, marketing, and advertising, profiles the famously nice executives, entrepreneurs, and companies that are setting the standard for success in this new collaborative world.

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Book Information

Publisher: St. Martin's Griffin
Publish Date: 06/03/2014
Pages: 256
ISBN-13: 9781137279156
ISBN-10: 113727915X
Language: English

What We're Saying

December 10, 2013

Over the course of this week, we will be posting the shortlist selections for our 8 business book categories: General Business, Leadership, Management, Innovation/Creativity, Small Business/Entrepreneurship, Marketing/Sales, Personal Development, Finance. Then on Monday, December 16th, we'll announce the 8 category winners! In early January, the overall winner of the 2013 800-CEO-READ Business Book Awards will be awarded, so stay tuned to The Daily Blog for all the good news. READ FULL DESCRIPTION

April 23, 2013

Nice Companies Finish First

Book Review by Porchlight

Bad management—chances are we have either worked under bad management or we know someone who has. The harmful effects of a bad manager often extend as far as the private lives of staff, but the more obvious effects can be seen inside the workplace. Sadly, bad bosses are not all that uncommon. READ FULL DESCRIPTION

January 27, 2015

Zombie Loyalists

By Porchlight

From the author that taught us why Nice Companies Finish First comes a book about "Using Great Service to Create Rabid Fans." READ FULL DESCRIPTION

January 27, 2015

Dr. Shanklove: Or, How I Learned to Stop Worrying and Love Zombies with Peter Shankman READ FULL DESCRIPTION

Full Description

The era of authoritarian cowboy CEOs like Jack Welch and Lee Iacocca is over. In an age of increasing transparency and access, it just doesn't pay to be a jerk--to employees, customers, competitors, or anyone else. In Nice Companies Finish First, Shankman, a pioneer in modern PR, marketing, advertising, social media, and customer service, profiles the famously nice executives, entrepreneurs, and companies that are setting the standard for success in this new collaborative world. He explores the new hallmarks of effective leadership, including loyalty, optimism, humility, and a reverence for customer service, and shows how leaders like Jet Blue's Dave Needleman, Tony Hsieh of Zappos, Steve Jobs of Apple, Ken Chenault of Amex, Indra Nooyi of Pepsi, and the team behind Patagonia harness these traits to build productive, open, and happy workplaces for the benefit of their employees, themselves, and the bottom line.

About the Author

Peter Shankman is the founder of Help a Reporter Out (HARO), the largest free source repository for journalists in the world, as well as the founder and CEO of The Geek Factory, Inc., a 15-year-old marketing, branding, and PR company based in New York City with clients worldwide. H

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