The era of authoritarian cowboy CEOs like Jack Welch and Lee Iacocca is over. In an age of increasing transparency and access, it just doesn't pay to be a jerk to employees, customers, competitors, or anyone else. In "Nice Companies Finish First," Shankman, a pioneer in modern PR, marketing, advertising, social media, and customer service, profiles the famously nice executives, entrepreneurs, and companies that are setting the standard for success in this new collaborative world. He explores the new hallmarks of effective leadership, including loyalty, optimism, humility, and a reverence for customer service, and shows how leaders like Jet Blue's Dave Needleman, Tony Hsieh of Zappos, Steve Jobs of Apple, Ken Chenault of Amex, Indra Nooyi of Pepsi, and the team behind Patagonia harness these traits to build productive, open, and happy workplaces for the benefit of their employees, themselves, and the bottom line."
NEW RELEASES: Zombie Loyalists
Posted January 27, 2015, 9:01 AM with category of Marketing & Sales
From the author that taught us why Nice Companies Finish First
comes a book about "Using Great Service to Create Rabid Fans."
EXCERPTS: Zombie Loyalists: Using Great Service to Create Rabid Fans
Posted January 27, 2015, 7:30 AM with category of Marketing & Sales
Dr. Shanklove: Or, How I Learned to Stop Worrying and Love Zombies with Peter Shankman
NEWS & OPINION: The 2013 800-CEO-READ Business Book Awards Shortlist: Leadership
Posted December 10, 2013, 10:35 PM with category of Leadership & Strategy
Over the course of this week, we will be posting the shortlist selections for our 8 business book categories: General Business, Leadership, Management, Innovation/Creativity, Small Business/Entrepreneurship, Marketing/Sales, Personal Development, Finance. Then on Monday, December 16th, we'll announce the 8 category winners! In early January, the overall winner of the 2013 800-CEO-READ Business Book Awards will be awarded, so stay tuned to The Daily Blog for all the good news.
STAFF PICKS: Nice Companies Finish First
Posted April 23, 2013, 3:42 PM with category of Leadership & Strategy
Bad management—chances are we have either worked under bad management or we know someone who has. The harmful effects of a bad manager often extend as far as the private lives of staff, but the more obvious effects can be seen inside the workplace. Sadly, bad bosses are not all that uncommon.