One Buck at a Time: An Insider's Account of How Dollar Tree Remade American Retail
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For over 30 years, Dollar Tree has remained true to its name and mission, defying disbelievers while faithfully serving its loyal, budget-conscious customers. In One Buck at a Time, company co-founder Macon Brock delivers a vivid and entertaining portrait of enterprise and business acuity, from Dollar Tree's humble beginnings as a five-and-dime in Norfolk, Virginia, to the company’s rise in the Fortune 500 rankings.
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