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Onward: How Starbucks Fought for Its Life Without Losing Its Soul

    By Howard Schultz

In this #1 "New York Times" bestseller, the CEO of Starbucks recounts the story and leadership
lessons behind the global coffee company's comeback

In 2008, Howard Schultz decided to return as the CEO of Starbucks to help restore its financial health and bring the company back to its core values. In "Onward," he shares this remarkable story, revealing how, during one of the most tumultuous economic periods in American history, Starbucks again achieved profitability and sustainability without sacrificing humanity.



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Publisher Rodale Books
Publish date 03/27/2012
Pages 350
Availability Available
ISBN-10 1609613821
Language English
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